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Voting starts March 1st and ends June 1st. Winners will be mentioned in the annual BONS issue of Northshore (due out in late July) alongside editors’ picks for the same categories. After a nominee receives multiple write-in votes, it will be added to the voting drop down menu. Online voting is for Readers’ Choices only. Northshore editors and the BONS committee select Editors’ Choice BONS winners separately from the Readers’ Choice winners. Winners are determined based on the total number of unique votes. Only one vote per email, per sub-category will be counted as an official vote. For this reason, each vote will require an email confirmation (in the form of re-entering your email address). NOTE: any votes left under the comment section WILL NOT be counted. All votes must be made by using the drop-down feature in each category! Contact us with any questions or comments.
The Inn at Castle Hill on The Crane Estate Trustees Members Receive Special Rate at The Inn
The Trustees of Reservations invite all who are interested to attend The Inn at Castle Hill’s 4th Annual sustainable “Farm to Fork” Chef Dinners, the first of which is being held on October 27th on The Crane Estate in Ipswich, located at 280 Argilla Road. Connection with local foods is a simple but important theme for this year’s series, in which top area Chefs will create a unique blending of the freshest local produce and meats from Appleton Farms.
The Pre-fixe Four-Course dinners will be prepared by some of the top chefs in the region who have generously donated their time for this sustainable event series.
The Thursday dinners will begin with an open bar and the first course of hors d’oeuvres served fireside in the Tavern located next to The Inn at Castle Hill on the Crane Estate at 6 PM, followed by a three-course meal with pared wines served at The Inn at Castle Hill. The pre-fixe menu, including tips and taxes, is $125 per person. Seating is limited and reservations are required. Proceeds will go to the ongoing preservation of The Crane Estate.
The Trustees’ first Farm to Fork chef dinner is being held on Thursday, October 27th, featuring Marco Suarez, Executive Chef at Jamaica Plain’s newest neighborhood spot, Canary Square, where he puts a creative culinary twist on classic American dishes.
Suarez is a member of Mayor Menino’s Urban Agriculture Working Group, which serves as an advisory board to the city on green and sustainable practices. Suarez’ background in urban agriculture plays a significant role in the sourcing and purveying of ingredients and greatly influences his culinary creations. His expertise on sustainability ties in with eco-conscious practices of Canary Square.
Suarez began his culinary career washing dishes at a local restaurant in his hometown Greenwich, Connecticut. After high school, he went on to train at the Culinary Institute of America. At the young age of 25, Suarez earned the top spot at Eastern Standard Kitchen in Kenmore Square. Most recently, Suarez was the Executive Chef at Bon Savor in Jamaica Plain.
Additional Farm to Fork chef dinners in the series to be announced.
For reservations and questions, please call The Inn at 978-412-2555.
Trustees of Reservations members are being offered a
special $99 stay at the Inn on the night of the dinner, subject to availability.
Visit www.theinnatcastlehill.com for room details or to become a TTOR member.
About The Trustees of Reservations
The Trustees of Reservations, founded in 1891 by Charles Elliott, is the nation’s oldest statewide land conservation organization. Supported by more than 100,000 members who love the outdoors and the distinctive charms of New England, and who believe in celebrating and protecting them for everyone, forever, The Trustees own and care for more than 100 spectacular reservations on 26,000 acres across Massachusetts and protect through conservation restrictions and have helped partners protect an additional 35,000 acres. Accredited by the Land Trust Alliance and a leader in the conservation movement nationally and internationally, Trustees properties range from farms, historic homesteads, forests and beaches to urban parks and community gardens. Learn more at www.thetrustees.org.
November 4 2011 – Danversport Yacht Club
Performer Update
Jon Stetson
There is no doubt about it, Jon Stetson is America’s most amazing Mentalist! The Stetson Experience is intelligent, interactive, and fun! Over the past 25 years President Bush, President Carter, The King of Sweden, The Royal Family of Monaco, Donald Trump, Bob Kraft & The New England Patriots, Fortune 1000 organizations and celebrity audiences have experienced Jon Stetson worldwide.
He has performed on Television appearing on CBS, PBS and the A&E Network. He injects uproariously funny situation comedy into his performance, thus creating hilarity that never fails to please. Jon observes people’s patterns and steps inside their heads with amazing results by combining the art of mystery with the science of technology and the power of intuition to create the impression that nothing is impossible. You won’t believe your eyes!
Proceeds from this event will fund the Rotary Club’s charitable efforts for the YMCA, Friends Forever, Danvers Food Pantry and DHS Scholarships.
Tickets are $50 for entertainment and food. Auction and raffle items will be available. For tickets, contact any Rotarian or these locations:
Danvers YMCA
978-774-2055
WHO: Pumpkin growers throughout New England will be competing in the Giant Pumpkin Weigh-Off at the 193nd annual Topsfield Fair
WHAT: Topsfield Fair is the official weigh-off site for the New England Pumpkin Growers Association. The weigh-off in Topsfield has received world-wide recognition and become so popular that a cut-off weight has to be instituted. All entries must now weigh at least 300 pounds.
Due to the weather conditions, it has been an outstanding year for giant pumpkin growers and it is expected that this year’s giant pumpkin is very likely to be a world record-breaker. The current record was set in 2007 when a Rhode Island man grew a pumpkin weighing 1,689 pounds.
WHEN: TONIGHT – Friday, September 30, 2011
Weigh-Off Begins: 3:00pm
Announcement Expected: 9:00pm
WHERE: Topsfield Fair, 207 Boston Street (Route 1), Topsfield, Massachusetts
Note: ☼ Country superstar Phil Vassar performs a free show at 7:00pm tonight
☼ Fair remains open until 11:00pm every night
☼ New photos will be available every day on the press page at www.topsfieldfair.org
☼ Satellite parking is available at North Shore Community College and MASCO High School with bus service to the front gate of the Fair for only $5
☼ Opening Day Parade is Saturday at 9:00am with ceremonies at 10:00am
Contact: David Thomson
Thomson Communications
978-808-7700
TOPSFIELD, Mass. (October 3, 2011) – There is a full week of fun ahead at the 193rd annual Topsfield Fair, including:
Tuesday (October 4)
- Military Day – Active military personnel and their families are admitted FREE
- North Sea Gas - Two free shows in the Grandstand – 2:00pm and 7:00pm.
Wednesday (October 5)
- Beulah’s Birthday Party – Celebrate the Fair’s favorite elephant’s birthday at 10:30 a.m.
- Ayla Brown – Free show in the Grandstand at 7:00pm.
- Rawhide Rodeo – Kicks off in the Arena at 7:30pm and returns on Thursday at 7:30pm.
Thursday (October 6)
- Sean Kingston – Free show in the Grandstand at 7:00pm.
- Friesian Classic & Open Horse Show – Catch the show in the Arena from 10:00am-5:00pm. It returns on Friday from 10:00am to 2:00pm.
Friday (October 7)
- On-Grounds Scavenger Hunt – Join in and win prizes from 4:00 to 6:00pm
- Randy Houser – Free show in the Grandstand at 7:00pm.
Saturday (October 8 )
- Allstar Weekend with Burnham – Listen to Allstar Weekend on RadioDisney? See them with Burnham in the Arena at 11:00am. Concert tickets are $15 in addition to admission.
- Bengal Tiger Encounter – See the incredible tigers at the first of their three days at the fair. The tigers will be on display in the Grandstand all day with three shows daily.
- Mike Posner – See the Cooler Than Me singer as he hits the Arena stage for an amazing concert at 6:00pm. Concert tickets are $34 in addition to fair admission.
Sunday (October 9)
- · Draft Horse Show - See horses in the Arena. Continues Monday from 11:00am-2:00pm.
- · Mrs. Essex County Pageant – The 41st annual pageant is in Coolidge Hall at 2:00pm.
Monday (October 10) – Closing Day
- Figure 8 Race –Catch the action at 3:00pm in the Arena.
- Demolition Derby – The Fair wraps-up with crashing cars in the Arena at 7:00pm.
Learn more at www.topsfieldfair.org
Franklin Cape Ann’s Lost Barrel Martini is sweet, tart, and effortlessly stylish. By, Lindsay Lambert
Gloucester might be famous for its ties to the fishing industry, but the town also boasts its fair share of stylish shops, restaurants, and watering holes. On Main Street alone there’s a sufficient number of such businesses to sustain a weekend’s worth of revelry. And while warm weather here begs for all things al fresco, there’s something to be said for ducking into the occasional pub for a little relief from the summer sun.
The Franklin Cape Ann is just such a place—a cavernous, cool (in both senses), two-story space that is both a restaurant and a bar, where patrons are as much at home with a burger and a hearty European brew as they are snacking on freshly shucked oysters and sipping cocktails.
The Franklin’s cocktail menu, created by Bar Manager Joy Richardson, changes periodically, with a few signature mainstays. One summer staple that’s likely to remain in demand is the Lost Barrel Martini, a tart and refreshing combination of Jameson, Domaine de Canton ginger liqueur, fresh lemon juice, and simple syrup that’s served in a chilled martini glass. A lemon-wedge garnish is a pretty complement and a seasonally appropriate punctuation mark.
The Franklin’s owner and general manager Maria Seniti says that guests are drawn to the drink (whose name was inspired by a myth about John Jameson in which he rescued a barrel of his beloved whiskey that had fallen overboard from his ship during the great storm of 1781) by its unusual combination of spirits—in particular, its use of Jameson.
“Patrons like the Lost Barrel Martini because they wouldn’t necessarily order Jameson otherwise,” Seniti says, adding that “they like the twist of the Canton ginger liqueur,” which gives the cocktail a crisp, clean bite.
That ginger-citrus combination, says bartender Stefano D’Amico, makes the Lost Barrel perfect for pairing with savory plates from The Franklin’s dinner menu—duck quesadillas, mussels, or fried calamari—or fresh oysters from its raw bar. It’s a combination that’ll have you cozied up to the bar until the sun goes down. 118 Main St., Gloucester, 978-283-7888, franklincafe.com.
The Lost Barrel: makes one serving
11/2 oz. Jameson
3/4 oz. Domaine de Canton
1/2 oz. fresh lemon juice
1/2 oz. demerara syrup
lemon wedge for garnish
Mix ingredients in a shaker tin filled with ice. Shake and strain into a chilled martini glass. Garnish with a lemon wedge.
The Market Restaurant in Annisquam is a Cape Ann can’t-miss. By, Anna and David Kasabian
Annisquam village is a tiny oasis of antique homes, a main street that takes you back in time, and a waterfront that is the stuff of postcards. On River Road, on an inconspicuous turn-off with a faded black sign recalling when this was a market, is The Market Restaurant. Owners and chefs Amelia O’Reilly (a Gloucester native) and Nico Monday have come here from California bearing gifts of remarkable food and respect for whatever they put on your plate.
O’Reilly and Monday choose the freshest, highest-quality food they can find (local when possible, and always from New England; a blackboard behind the bar names all the New England farms that their food comes in from), creating dishes that let the food shine through in imaginative and thoughtful combinations. What you dine on here is all about flavors being pure and unencumbered rather than rich sauces and embellishments.
The chefs met while cooking at the celebrated Chez Pannisse in Berkeley, California. Both realized early on that food was their first love and pursued paths toward their passion. Amelia went to cooking school, and Nico, the godchild of Chez Panisse founder Alice Waters, cooked his way through Europe before coming back to cook at the restaurant he knew so well. Perhaps the most important lesson they’ve learned in the kitchen is how to bring locally grown, fresh, and flavorful ingredients together in a way that will totally intoxicate your palate.
We started with the asparagus salad with faro piccolo, black olives, and local feta cheese. The greens were tender, flavorful, and perfectly dressed. The olives were rich in flavor and the cheese was creamy, with subtle high notes of sweetness and tang. Next came the smoked haddock with shaved fennel, radishes, and herbed mayonnaise. Smoked by Nico in-house, this delicate salad was a great marriage of flavors and textures. The lightly smoked fish in combination with the fresh vegetables from The Plow and Stars Farm in Ipswich made it all happen.
For entrées, we chose Bollito Misto, a braised brisket and pork shoulder with beets, potatoes, and horseradish salsa verde. The key to deliciousness here was the intensely flavorful stock. The second entrée was house-made shellfish ravioli with lobster butter. The ravioli pasta was made with fresh milled flour, yielding silky, perfect little pockets generously filled with lobster and scallops and covered by a butter sauce made with chives, lemon zest, orange, parsley, and black pepper.
For dessert, we could not bear the thought of leaving without trying both the rhubarb tart and the Valley View cheeses. The tart crust was the perfect flaky wrap for fresh, slightly sweetened rhubarb and a dollop of whipped cream. The cheeses were an oh-so-perfect grouping of mild to not-so-mild selections for a pleasurable little tasting.
Don’t miss this special dining experience. The Market has raised the bar for excellent dining in Cape Ann and the region.
THE MENU
Chefs: Amelia O’Reilly, Nico Monday. Appetizers: Asparagus Salad ($13), Smoked Haddock ($9). Entrées: Bollito Misto ($26), Shellfish Ravioli ($27). Desserts: Rhubarb Tart ($7), Valley View Cheeses ($9). Location: 33 River Road, Lobster Cove, Gloucester, 978-282-0700, themarketrestaurant.com.
As the Whale Watching Season jumps into high gear, three new additions are made to the growing list of Whale Watching Companies participating in WhaleSENSE, a multi-cooperation project joining those dedicated to sustaining a healthy and long future for Whales. This year, Yankee Fleet in Gloucester, Mass., Starflight Fleet in Wildwood Crest, N.J. and Cape May Whale and Dolphin Watch Research Center in Cape May, N.J. are the newest whale watching community members of the WhaleSENSE team. 
Whales are protected with Federal statutes and regulations that attempt to lessen the dangers that human activities pose to them, but many are still injured or killed by entanglement in fishing gear and collisions with water vessels. The participation of whale watching companies in WhaleSENSE is fundamental to their effort to promote responsible whale watching and protect the whale species that call Northeastern waters home. WhaleSENSE members of the Whale Watching Industry commit to using responsible viewing practices, providing customers with a high standard of education, and endorsing ocean conservation. Whale Watching Vessels also play an essential role in reporting injured or sick whales.
By recognizing the whale watching companies that operate in environmentally responsible ways, WhaleSENSE hopes to bring the majority of customer business in the whale watch industry to these fleets. In addition, annual trainings on whale watching guidelines and regulations, safe operations, and whale ecology add to the whale watch experience by enhancing customer’s knowledge and respect for the whales and their environment. Through a common effort to ensure the continued safety of whales, the WhaleSENSE community creates a “win-win” situation for everyone—the whale watch companies, their costumers, and most importantly, the whales. To hear more about the Whale Watching Industries Involvement in WhaleSENSE read the News Story from Northeast Regional Office and to read more on WhaleSENSE’s mission visit them online.
Actor and singing sensation Selena Gomez has launched a ten-city mall tour to celebrate her new film MONTE CARLO. Her tour will include a stop at Northshore Mall on Saturday, June 25th where she will meet with her fans for a Q&A session. The event is free and open to the public and activities will include Princess Makeovers and special photo stations!
Even though the weather has been less than impressive the past few weeks, summer is in fact coming, and what better place to live than on the North Shore for the much anticipated season. I am not talking about the beaches or endless views that almost every town possesses. What makes this collection of coastal towns desirable is the food.
Personally, summer is not my top season but there is nothing I look forward to more than a summer day, rain or shine, where I get to indulge in delectable crustaceans or in other words: lobster. And if you live anywhere near the North Shore you know that Woodman’s is the place to go. I had the pleasure this past weekend of taking the 20 minute trip down 128 and introducing my family to the world of Woodmans.
Per usual, we saw the line of people anxiously waiting before we saw the actual restaurant, a normal sight during the warmer seasons.
Parking was easy, getting in line was easy, even getting our food was easy. Everyone working at the restaurant knows how eager their customers are to get their food and they don’t keep them waiting. Between three of us we ordered three lobsters, two plates of onion rings and fried clams all of which was out in less than 5 minutes. And thanks to the pre-cracked shells the food was gone in almost the same time.
Just like their lobsters, Woodman’s friend clams are unbelievable. It could be the batter they prepare them in or the chef working the fryolator has magical powers. Either way, I am normally not a huge fried food fan, but I found that I could not put down my fork. Tarter sauce? Lemon juice? Butter? Sure it was all on the table but I did not bother touching any of it. The food did not need anything additional to make it better.
What is also great about Woodman’s is that even though I go there for their seafood, customers can get anything from chicken fingers to a hot dog to shrimp. There is something for everyone, and trust me on this one, it is ALL good.
Combine the food with the fun atmosphere, old school memorabilia all over the walls and the awesome wait staff and you get an ideal day. Not to mention, go onto their website and you can get a clambake kit, lobsters, fried clams and more to go. How many other places offer these services?
To put the cherry on top, director Dennis Dugan chose Woodman’s as a setting for the 2010movie Grown Ups. If you’re ever in the dining area make sure you check out their movie wall, which is full of candid pictures and signatures.
Wednesday, June 15th socialize with business professionals from Salem and the greater Northshore area at Salem’s Seaport Cafe from 5pm-7pm. The Networking Event will feature favorites from Seaport Cafe’s All-American menu including seafood, burgers, and ice cream from the renowned Northshore Dairy Richardsons. Enjoy some great food while making viable connections around the Northshore and Cape Ann. Cost is $20. Email mailto:ben@salem-chamber.org or call 978-744-0004 for other information and to RSVP.
Saturday, June 11th the Salem Ferry celebrates its Opening Weekend
Saturday, June 11 the Salem Ferry returns to the Salem Wharf for the start of a new season. The ferry connects the popular cities of Salem and Boston in a 55 minute trip along picturesque New England Coastline. With convenient pick up and drop off points in both Salem and Boston, the Salem Ferry is the perfect start and end to a summer day trip exploring either historic city. This year the ferry experience is enhanced by the recent restoration of the ferry terminal at Salem Wharf. Improvements included expanding the indoor waiting area and adding indoor bathrooms. To celebrate the Grand Opening, the Salem Ferry is giving away a free soft pretzel and Slushy beverage to the first 300 Guests of the weekend. Visit salemferry.com for schedules and more information.
Sunday, June 5th marked a day of celebration as Northshore Magazine and Myopia Polo Club of South Hamilton joined together for the first annual Northshore Magazine Cup. By Lindsay Gabrielski
As home to the oldest Polo fields in Am
erica, Myopia Polo Club prides itself in its vast history. History was made yet again on the Myopia Polo Club fields this past Sunday as players and ponies took the field for the inaugural Northshore Magazine Cup.
To celebrate this historic day with friends, family and partners Northshore Magazine hosted a tent reception complete with refreshments and delicious Hor d’oeurves from Tim Hopkins Catering. Though not blessed with a very warm day, the tent was filled with warm greetings and smiling faces. Amongst socializing with old friends and new, all had a splendid time watching (and learning) the exciting sport of Polo. From the coordination and agility of the riders to the speed and grace of their ponies, the match was truly a site to see. Myopia Polo certainly gained some new followers over the weekend !
Even when the game was between “chukkers” (the Polo term for periods) the excitement remained high. From the tradition of stomping the divots to the less traditional tumble down the stairs and subsequent heroic exit by our Director of Advertising, the day’s events proved that Myopia Polo and Northshore Magazine are quite the team for putting on a show.
At the end of the match Rick Sedler, President of Northshore Magazine, gave the closing remarks preceding the awarding of the winner’s cup to the Blue Team. It was sad to see the day end, but all left full of good food and good memories. All in all, the event was a great success in bringing together friends of Northshore magazine and solidifying a great partnership with Myopia Polo. We at Northshore Magazine cannot wait to make The Cup an annual event and sincerely thank our partners at Myopia Polo and Tim Hopkins Catering for making this a truly spectacular day.
View Pictures from the Event:
[Gallery not found]View a Video Review of the Northshore Magazine Cup and more videos from the event at our Youtube Account- NorthshoreMedia
Submit your selection for BONS 2011 Reader’s Choice by posting a comment about it below in the comments section. Please be sure to mention the name of the person or business and the town in which the business is located.
Mindi Poston Gay, owner of MPG Home Design in Newburyport, is obsessed with chairs. Fortunately, her business caters to an eclectic array of tastes. By Felicity Long
“We started just selling chairs; I’ve been a collector for years,” says Gay. “From a toddler’s bouncy chair to a school chair to a wheelchair, chairs are present at every stage of your life.”
Although Gay has added other pieces to her shop, she still feels a thrill bringing an old chair back to life. “At MPG, we’ll take a vintage chair you found at a yard sale or had at home and reupholster it with wonderful fabrics, some of which are vintage, from our store. We’re also a design studio and showroom, so we have pieces for sale.”
To top it off, the company now operates out of new digs. “We’re in a derelict motorcycle repair shop that’s been swankified, mixing in a little grit with the glamour,” Gay says. “We launched the store in September, and…people from Boston to Portsmouth to Maine have found us.”
Of her design aesthetic, she says, “I’m from South Beach and my husband is from New England, so our look is a mashup of clean white with pops of color and rustic New England décor.” The combined look is unusual for the North Shore, she says, proving that clients don’t have to go to Boston or New York to get edgy designs.
Gay says the hunt is one of the best parts of her job. “I enjoy finding a neglected, forgotten treasure and saving it. We are very green, and we cater to people who want a lasting piece of furniture and don’t want to buy something new that’s not made locally and that’s not unique.” 5 Traffic Circle, Newburyport, 978-462-7500, mpghomedesign.com.
Interior Divine Beverly Farms boutique design firm Niles-Scott Interiors breathes new life into your home’s décor.
Ashley Scott and Cara Niles of Niles-Scott Interiors also know a thing or two about creating eclectic looks. The duo specializes in residential interior design, though both bring something unique to the mix. “I’m always doing things in neutrals, and Cara is the color girl,” says Scott. The designers have worked on oceanfront houses on the North Shore, as well as homes in New York, Florida, and California. Their shop moved into a new space in Beverly Farms about six months ago, and while it’s not an off-the-street retail venue, Scott says, “We have prototypes of the kinds of pieces we can custom design, like pillows, throws, lamps, and fun upholstery fabric samples.” 10 West Street, Beverly Farms, 978-927-2500, niles-scott.com. —F.L.
Frank Kaminski: Owner/auctioneer at Kaminski Auction House in Beverly. By Felicity Long
Where he works: A recently renovated WWII-era machine shop filled with vintage architectural elements like a chandelier from a hotel ballroom and fixtures from an early Abercrombie & Fitch store. Grand opening was on Thanksgiving weekend of 2010.
What he’s been selling: “We’ve been selling a lot of Asian items, especially from China. We had an item I discovered just before it was going into an estate sale. We estimated it would bring in a few thousand dollars, but it sold for $300,000.”
How the business has changed: “People are bidding from all over the world. A Chinese vase sold at a little auction company–smaller than ours—outside of London for $87 million dollars. Thanks to the Internet, you don’t need to pay to ship something to New York to sell it.”
What he loves about his job: “We’re green. The antique auction business is about recycling furniture. It’s so nice to be able to incorporate a stained-glass window, old doors, or an antique bookcase into a new home. It adds an architectural element you don’t find otherwise.”
Coming up: April 2, Garden Ornament auction; April 9-10, Asian auction; May 6, Fine Art; May 25-26, monthly Estates auction. Kaminski Auction House, 117 Elliot Street/Route 62, Beverly, kaminskiauctions.com.
They’re brimming with kitsch and bursting with personality. Oh, yeah—and then there’s the food, which conjures up memories of dishes made in mom’s own kitchen. They’re 10 mustn’t-miss diners of which we just can’t get enough. By Anna + David Kasabian, Photographs by Jared Charney
What exactly is it that we love about diners? Is it the eggs all day, any way? The gravy and mashed on the daily specials? Maybe it’s the nostalgic décor, the ruby-red gumdrop plastic chairs, the Pez collections, or the toy trains. Or maybe it’s the people: the regulars, the cooks, and the waitstaff who keep these places going. We scoured the North Shore for some of the funkiest, tastiest, most historic, and just plain interesting diners and discovered that maybe the real reason we love diners is that they actually seem to love us back.
Capitol Diner / A monitor-roofed Brill diner, built in 1928 by Wason Manufacturing Company in Springfield, Massachusetts, the Capitol Diner is so wonderfully worn into its downtown Lynn site that it appears to have grown straight up from the earth beneath it. Despite its age, it looks great, which is fitting, as this could be the last diner of its kind anywhere in operation today. For that, we have owner Bob Fennell and two generations of his family before him to thank, not only for the Capitol Diner’s survival, but also for its vitality and long run of success. There’s 27 years of it for Joyce, who, every Wednesday, runs the counter and the cooks with the ease of a big-city traffic cop. Her voice, calling out orders, echoes through the air (she writes nothing down). Food flies furiously into and out of her hands. She chats with regulars and serves, clears, and cleans, yet she never breaks a sweat. It’s 40 years of Capitol Diner success for Charlene, seen vigorously buzzing about behind the scenes; the person Bob calls “the backbone of the business.” Everything that’s wonderful about diners can be found right here, including the huge Florentine Omelet ($8) packed with baby spinach, mushrooms, bacon, and Swiss cheese. The Beef Stew ($6.30), an ancient and venerable Capitol Diner staple, uses Bob’s dad’s recipe, comprising fork-and-knife-size chunks of beef, potato, and carrots. 431 Union Street, Lynn, 781-595-9314.
Tucker’s Farm Family Diner / Tucked almost inconspicuously onto a ground floor in a mixed residential neighborhood, you could drive right past this place and, like us, never think to stop in. Well, park your car and get yourself in there. The food is awesome, the décor is a hoot, and the service is great. Owners David and Eleanor Tucker opened almost three years ago, filling the walls with humorous signs, funky art, and lots of Three Stooges memorabilia, David’s favorite guys. So it’s only natural that they serve the Three Stooges combo ($8), a belly-bending spread of three sausages, three rashers of bacon, three helpings of home fries, and three huge pancakes, each with an egg fried into the middle of it. Eat the whole thing and it’s free. But good luck; only one customer has pulled it off since they opened. And don’t miss the fabulous Turkey Pie ($7.20) with loads of turkey and vegetables in a crispy crust, served with buttery mashed potatoes, gloriously lumpy gravy, and jellied cranberry sauce. 67 Maplewood Avenue, Gloucester, 978-281-0803.
Cityside Diner / Owner Deborah Moody cooked all over the North Shore for 37 years before she bought this 54-seat downtown eatery just two years ago. For 50 years before she bought it, they served breakfast only, but she now offers lunch and dinner, too. In addition to her regular daytime hours, she reopens Fridays and Saturdays at 11:00 p.m. and cooks through to 6 a.m.! She calls her fare 100 percent comfort food—from homemade meatloaf and boiled dinners to liver and onions and baked haddock. If you don’t see it on the menu, she’ll cook it right up for you anyway. It’s a friendly place with great service, and we loved our waitress, Christine, who flew and danced around the dining room and in the
middle of it all, pulled up a chair for a friendly chat. The Steak & Eggs ($7.50) is a deal, as is the Garden Omelet ($7.50), packed with fresh broccoli, onions, mushrooms, tomatoes, and your choice of cheese. 275 Cabot Street, Beverly, 978-922-9080, udine4less.com/citysidediner.
Pat’s Diner / Some cool old diners are transformed for modern times, perhaps a little too primped. But as every diner aficionado knows, a few others are frozen in time. This is one of those diners. Just minutes north of the Newburyport line, Pat’s is a thriving relic of diner history, a well-preserved 1948 product of the Worcester Lunch Car Company, diner number 824, with cozy booths, a working jukebox and food cooked from the heart. Pat Poulakos Archambault has been the owner, greeter, and cashier since 1999, and she makes you feel welcome when you come and eager to return when you leave. Try the Grilled Meatloaf with Eggs Over Easy ($6.75), served up with home fries and toast. Or better yet, the outrageous French Canadian Pork Pie ($7.99) entrée that includes two poached eggs, Boston baked beans, toast, and a slice of pork pie made from Pat’s secret recipe. But we detect a hint of nutmeg. Tell us, Pat, did we crack the code? 11 Bridge Rd, Salisbury 01952, 978-465-3060.
The Little Depot Diner / Do not push or pull; instead, slide the door open on this diminutive 1929 Worcester Lunch Car Company creation and step into a special zone where time stops, troubles melt away, and grownups get to feel like kids again. Find yourself a spot at one of the 13 stools (that’s it—no booths or tables), order up a meal, and strike up a conversation with the guy to your right, or the gal to your left. When you’re here, it’s easy. Ask for the Train Wreck ($8.95) and not only do you get two poached eggs, corned beef hash, home fries, and brown bread, but you also get the royal treatment: In your honor, a small Lionel electric freight train is dispatched on an around-the-diner trip, running on tracks up near the ceiling. When your order is ready, you’ll hear the toot toot of a real air-powered train whistle, located just outside the kitchen door. For Judy and Jim Miles, The Little Depot Diner is obviously a labor of love and an unending source of delight for them and their patrons. Looking for lunch? Try one of their daily homemade soup specials, like the outstanding Ground Beef Chili ($3.95 for a cup, $4.95 for a bowl). 1 Railroad Avenue, Peabody, 978-977-7775, thelittledepotdiner.com.
Agawam Diner / True North Shore natives know The Agawam Diner like their grandmother’s kitchen. Drive by here most days and the parking lot is full, often with a line of people snaking out the door. The iconic stainless-steel prefab was built in 1954 by the Fodero Dining Car Company of New Jersey, and it remains as authentic as the Agawam’s extensive menu of tried-and-true diner staples. But whatever you eat, save room for pie. Especially the Banana Cream Pie ($3.90), made by John “Bubba” Galanis, a descendant of the family that opened the original Agawam in 1940. With a Crisco crust, chunks of ripe banana in an egg-rich custard, and a snowy pile of Dream Whip on top, you will feel the addiction coming on. Go here for an authentic diner experience, where the townies talk, waitresses know what the regulars want, and the food is the very definition of a diner. U. S. Route 1 & 133, Rowley, 978-948-7780. MORE AGAWAM: And have you seen our spring fashion photo shoot and exclusive behind-the-scenes video from Agawam Diner?
Drive-In Diner / If you’ve headed home from Logan up Route 1A in Revere lately, you’ve probably noticed the sign on the right, about a quarter mile past Suffolk Downs. In fact, you really can’t miss the sign at five feet high with hot pink lettering, announcing that this—right here, make no mistake—is the home of the Drive-In
Diner. So distinctive and commanding is that sign that one gentleman, spotting it from the air as his flight from Chicago approached Logan, headed straight there for lunch after landing. True story, according to Mort Siegel and Colleen McGillicuddy, who bought the location in 2009, cleaned up the existing diner, erected the now-famous sign, added nostalgic touches around the dining area, and, thankfully, didn’t do much else. What they ended up with is a buffed-up, well-lit museum piece of a no-frills neighborhood diner, circa 1960. Nothing fancy, which is exactly the point. Take the French Toast with Bacon ($5.99): It’s hot, fresh, and exactly what you’d expect from a diner. Or try the crispy, tasty Fried Chicken ($7.50) served with three scoops of smashed potatoes (skins and all) with a hint of garlic and hot chicken gravy. 419 Lee Burbank Highway, Route 1A North, Revere, 781-284-1238.
Driftwood / Everything about Old Town Marblehead that’s charming, eccentric, quirky, and loveable is somehow summed up in the Driftwood. Not much wider than its door and two windows facing Front Street, the ramshackle red structure dates to the 18th century, when it probably served as a boat builder’s shop. Its current incarnation as a dining spot goes back at least to the 1930s, when the Bide-A-Wee Restaurant operated here. For the last 60-plus years, through a succession of owners and names, it has resolutely been exactly what it is now: an unfussy little neighborhood hangout, embraced as much for its role as a community meeting place as it is a source of food and drink. The look is pure Marblehead kitsch: shark’s jaw, harpoon, fish net, folk art, and other nostalgic items grace the ceiling and walls. The menu is straight-ahead, no-nonsense diner fare, including a satisfying Full Stack of Banana Pancakes ($5.25) and a BLT ($4.40) that goes to show how virtuous some foods can actually be when stripped down to their bare essentials. 63 Front Street, Marblehead, 781-631-1145.
Salem Diner / There is an inexplicable allure, at least for some, opening their hearts (and wallets) to the noble but harrowing mission of rescuing a diner. This is the journey George and Zoe Elefteriadis embarked upon three years ago when they bought the darkened, dilapidated 1941 Sterling Streamliner, just across the street Salem State University, and set about making things right. Soon, the leaky roof and neglected fixtures were restored, once again expressing the dignity and pride of the sturdy, 70-year-old structure, built just up the road in Merrimac, Massachusetts. You can see the satisfaction in George’s and Zoe’s eyes as they greet customers—regulars and newcomers alike—ensuring that everyone feels right at home and leaves smiling. Which we did after our Greek-style Spinach Pie ($4.45) made of tangy feta and fresh spinach swathed in buttery phyllo dough and baked until golden; as well as our Scrambled Eastern Wrap ($4.50) made with eggs, ham, American cheese, and onions in a fresh wheat wrap, grilled crisp on two sides and served with home fries. 70 Loring Avenue, Salem, 978-741-7918.
Depot Diner / This five-year-old, 83-seat powerhouse is what you’d expect to find in Brooklyn or Manhattan. It’s big, bustling, and zealously driven by the trinity of great-eatery creeds. First, everyone is family. Second, the staff takes pride in everything they do. Third, it’s all about the food. Just ask chefs, owners, and brothers Peter and Andreas Hantzopoulas. There’s energy in the air and most noticeably in the servers who, in feats of daring and skill, glide swiftly about the diner, two, three, sometimes four heaped plates of steaming food on their arms as they race off to hungry tables. Food shows up fast and hot in unstinting portions, and the quality is exceptional. We like the Fresh Vegetarian Omelet ($7.99) with broccoli, tomatoes, mushrooms, and choice of cheese. And we love the Baked Oatmeal ($4.99), a tasty concoction that’s a sort of hybrid of oatmeal, bread pudding, and custard. We also flipped for the Grilled Rueben Sandwich ($8.75) with house-made corned beef, sauerkraut, Swiss cheese, and Russian dressing on rye. 22 Enon Street, Route 1A, Beverly, 978-922-6200, depot-diner.com.
Newburyport’s Jewel in the Crown offers authentic Indian cuisine. By Anna and David Kasabian
If you’re craving an intense Indian food fix in a comfortable venue with attentive service and fair prices, then Jewel in the Crown is your
kind of restaurant. Step inside and, suddenly, you are wrapped in a warmly lit room that speaks from the heart of India, with exotic objects and festive paintings—all brought from the homeland—that set the mood for a delightful food adventure.
No sooner were we seated than our waiter placed before us a plate of warm papad, the traditional crisp and thin flatbread without which no Indian meal is complete. Alongside it was served a spirited, hot onion chutney and a zesty sweet-and-sour tamarind dipping sauce.
First appetizer: the Vegetable Pokora, a satisfying symphony of cauliflower, potato, spinach, and onion dredged in chickpea-flour batter and fried. Next, the Lamb Samosa, a savory concoction of lamb, peas, and potatoes wrapped in a flaky pastry and fried crisp. Both come with tangy mint chutney that adds a bright high note.
Of course, we had to order the iconic Tikka Masala, the now-classic recipe of tender roast chicken simmered in cream and tomatoes with ginger, garlic, and, in this case, the restaurant’s own spicy Indian curry sauce. Next was the Lamb Korma, another classic recipe, this one 500 years old. Think of a stick-to-your-ribs stew with onions, ginger, garlic, curry, ground cashews, and raisins. A platter of toothsome and fragrant basmati rice is served on the side.
We ordered the Aloo Naan—a wheat bread stuffed with potatoes, peas, and spices and cooked in a tube-shaped, coal-fired oven called a tandoor—a serendipitous choice because, as it turns out, the naan is perfect for sopping up the sauces.
For dessert, we enjoyed the Badami Kheer, a lightly sweetened, soup-like rice pudding flavored with cashews, raisins, almonds, and the wondrous, fragrant essence of cardamom. Looking to add a few more bars to the sweet meter? Try the Gulab Jamun—cake-textured fritters that soak up the clove-and-cardamom-infused syrup in which they are bathed.
Ranjeet Gahunia, the manager and a partner with family members (they also operate Passage to India in Salem, Massachusetts, and Kashmir Indian Cuisine in Salem, New Hampshire), says Jewel’s recipes are authentic, rooted in Indian tradition, and come exclusively from family. This comes as no surprise, because Jewel in the Crown is absolutely the real thing.
23 Pleasant Street
Newburyport
978-463-0956
http://www.newburyportjewel.com/
A celebrated Boston stylist sets up shop on the North Shore. By Emma Haak
As a child, if you asked Anthony Vitale if he’d ever end up spending his days tending the tresses of some of Boston’s most stylish women,
the answer would have been a definite “No.” Despite coming from a long line of hair stylists, Vitale had other plans. But the family vocation won out in the end and today, Vitale is a sought-after colorist and stylist with a brand-new salon on the North Shore.
On November 1, Vitale opened the Anthony David Salon in Burlington. With more than 20 years of experience—including opening and operating Studio for Hair in Kenmore Square—Vitale says the move was motivated by a desire to bring some city style to the suburbs. “People want to look good, whether they live in the city or the suburbs,” he says.
Though he’s now a master colorist whose work has been featured in magazines like Allure, Boston, and InStyle, Vitale took a roundabout route to get here. It was only after a stint in art school and another in animation school that he decided becoming a hair stylist was the right choice. Applying his knowledge of color theory from his art background, Vitale was a natural in the salon and quickly became known for his ability to correct even the worst color disasters. He says his methodical and personalized approach is what sets him apart from other colorists. “Nobody’s hair is the same,” he says. “You have to see what’s going to fit the individual and find the color that works best for them.”
A longtime North Shore resident, Vitale says that the area was an obvious choice for his new salon because of its increasingly upscale vibe. “People on the North Shore expect more from their suburbs,” he says. “Nicer condos, nicer restaurants, nicer shopping, nicer hair salons,” he says. “[They want] things that they’re accustomed to getting in the city but don’t want to have to go to the city to get.” 120 Cambridge Street, Burlington, 781-272-0002, anthonydavidburlington.com. —Emma Haak
Best Face Forward David Nicholas brings the business of beauty to Ipswich.
Another beauty pro making waves on the North Shore is makeup artist David Nicholas, who has styled TV and sports stars and taught his craft in Boston. With business partner/husband David Miranowicz, Nicholas, who also lends his skills to victims of burns and other physical trauma, moved the HQ of David Nicholas International from Charlestown to Rowley last Memorial Day. Now, clients at the new space off the Newburyport Turnpike can take advantage of the company’s full complement of services without making the trip into Boston. It’s a beautiful thing. 529 Main Street, Rowley, 617-242-0177, makeupdni.com. —E.H.
Habitat for Humanity’s charitable resale outlet ReStore helps strengthen communities and preserve their history. By Alexandra Pecci
Sharon Mason leans forward, plants her elbows on her knees, and laces her fingers together to illustrate what she’s about to say.
“I’m so struck by how hard we work to not only build our homes but find ways to keep—this is going to sound really bogus, I’m sorry—to keep the community of mankind together.” She speaks with urgency, uttering a statement that might very well sound bogus or grandiose coming from someone else, but from her, it’s genuine.
Mason is director of development at Merrimack Valley Habitat for Humanity, which spent the winter building not only affordable housing for families in the community, but also the new ReStore retail venue in Lawrence. ReStore sells reclaimed, surplus, or recycled building materials—all donated—with the proceeds going to fund the local Habitat for Humanity affiliate. As they both occupy space in formerly abandoned mill buildings, ReStore and Habitat for Humanity are not only reclaiming building materials; they’re reclaiming Lawrence.
About six weeks before its grand opening, Lawrence’s ReStore location is alive with activity. Volunteers in paint-splattered sweatshirts hammer, saw, scrape, and paint their way through the building, which is already crowded with donations. There are stacks of cardboard boxes filled with unused cabinet fixtures piled on a shelf, donated by a hardware store that was going out of business. There are full sets of cabinets, energy-efficient windows, mahogany doors, even a kitchen sink. “We’re not even open, and we’ve had four kitchens donated,” says Mason.
Donations come from a variety of sources and are sold at a fraction of the original cost. Brand-new items might come from companies that are going out of business or have excess or discontinued inventory. ReStore is already teaming with companies like Pella Windows and Jackson Lumber for donations. Other donations come from interior designers, contractors, or homeowners who need to rip out and dispose of a kitchen or bathroom before remodeling a space.
In addition to being simply a nice thing to do, donating to ReStore is a free alternative to renting a Dumpster or having to pay to dispose of something, says Susan Howell, who owns Lawrence-based Howell Custom Building with her husband, Steve. Howell, who, along with her husband, is on the board of the Merrimack Valley Habitat for Humanity, has been very involved with building the ReStore space and sees the benefits of being kind for companies like hers.
“As a company, it’s a huge resource for us to have this here, and we hope to support it and be constant contributors to the inventory in the store,” she says. “Many other places charge fees; there wasn’t anything else local that we knew about.”
Moreover, donating items provides a tax deduction to homeowners. But reclaimed items aren’t just ones that have been used already. For instance, when a homebuyer wants to put his own decorative spin on a newly built spec home, Howell’s firm has to replace fixtures that were just installed.
“It doesn’t feel very good to pull out a brand-new, unused kitchen and think that it’s going to go to waste. It feels really good to pull it out and know that somebody’s going to use that kitchen,” says Howell.
The person who does end up using the kitchen might be a do-it-yourselfer, a Habitat for Humanity homeowner, a small contracting firm, an interior designer looking for a deal, or just someone who might have fun scouring the inventory.
“Each ReStore actually has a very unique personality,” Mason says. “It’s driven by the donations, and it’s driven by the area in which the stores open.”
ReStore operates hundreds of locations throughout the United States and Canada, making for a lot of diverse inventory and, as Emerson Dahmen, building director for Merrimack Valley Habitat for Humanity, calls it, “oddball stuff.” Mason says ReStores in Florida have a lot of knick-knack-type items, whereas the ones in Dover, New Hampshire, and Portland, Maine, are geared toward building materials. ReStore accepts donations of anything from microwaves…to lumber and plywood.
“We’re constantly getting more donations and more diversity,” says Dahmen. “For instance, I’ve just been in touch with somebody who has a hardware store that’s going out of business, and they want to donate the residual bolts, screws, plumbing and electrical parts, and home and garden stuff to us.”
Mason says a manager at another ReStore called the place a “toy store for the do-it-yourselfer,” and that label seems to be an accurate one, not to mention fun. People who love to spend their Saturdays hunting for bargains could add ReStore to their list of weekly places to check out just-donated items, some of which might be antiques or one-of-a-kind treasures.
For example, Habitat for Humanity itself is donating a huge, beautiful fireplace mantle from the former St. Patrick Convent at 100 Parker Street in Lawrence, which the organization is converting to affordable housing. Habitat for Humanity bought the building and has been working to convert it into 10 multi-bedroom condo-style housing units, the first few of which they hope will be available by the end of 2011.
In addition to the mantle, workers at 100 Parker Street have reclaimed other items that could be donated, like pretty metal brackets and pieces of the old tin ceiling. The renovation work at St. Patrick Convent, the building of ReStore, and even the Merrimack Valley Habitat offices themselves speak to a larger effort by Habitat for Humanity in becoming part of the revitalization of Lawrence.
“We’re very committed to the city…We recognize that there’s a great need here. Lawrence is such a unique place. There are more not-for-profits in Lawrence than there are in any other city in the Commonwealth,” Mason says. “The percentage of impoverished living conditions—poverty housing—in Lawrence is awful. Every time we build a home, every time a family comes in, we change that statistic.”
Habitat for Humanity is also helping to change the future of the city’s historic buildings. ReStore will be located in the Duck Mill complex on Union Street, which used to house Ippolito’s Furniture but has recently stood empty and abandoned. Since taking over the space, Habitat for Humanity has added refurbishing the ReStore space to its already long list of building projects. According to Dahmen, workers have done things like take out the original bathroom to make it wheelchair accessible; remove two sets of stairs to build an accessible ramp entrance; build a manager’s office; take out partition walls; remove musty rugs and add new carpets; replace a cracked window; replace the back door to make it handicap-accessible with an electric button system and intercom; and scrape, scrub, and repaint everything else.
“What I love about what we’re doing is that it stays true to the nature of the environment in which it already exists,” says Mason. “We’re not razing it and building something that’s architecturally different from what’s around it. We’re reusing these magnificent mills.”
Down the street from ReStore, the St. Patrick Convent was poised to be torn down before Habitat for Humanity stepped in and bought it. Now, Habitat is not only turning the building into affordable-housing units, but also preserving it, doing things such as refurbishing the original woodwork and bringing the original banister up to code. “We are preserving a wonderful old building that is part of Lawrence’s heritage, and we are maintaining that building in substantially its original shape,” Dahmen says.
Even Habitat’s offices are in a reclaimed mill on Island Street in Lawrence’s historic Canal District. “This building is a beautiful example of what revitalization means. A lot of attention was paid to keeping it not only environmentally sound, but a place that was welcoming and accommodating to a workforce.” And the new ReStore will be just across the street.
“It’s been abandoned for a while,” says Mason. “And here you have Cambridge College, New Balance, you have this office building,” she says of the outfits that have made their homes in the South Lawrence mills.
What’s more, the act of reusing old buildings fits in with ReStore’s mission to reclaim items that would otherwise go to waste. “We’re
reusing mills to benefit building new homes in a reused building like Parker Street. It’s a full circle,” Howell says. “The offices are in a reused building and the store is in a reused building selling reused materials to revitalize a building to create homes for people who otherwise couldn’t afford homes.”
All of this work creates what Mason calls a “lovely ripple effect of revitalization in action.” When Habitat for Humanity builds something, whether it’s from the ground up or by renovating an existing structure, it starts building a community where there wasn’t one before. She points to a project where Habitat for Humanity built eight homes on an abandoned piece of land in Haverhill that had nothing across the street. A year later, a real estate developer built eight additional homes that looked very similar to the ones Habitat built.
“And you’ve got this neighborhood,” Mason says, with a “presto!” tone of voice. “You’ve got your cul-de-sac, American-dream neighborhood, right there where there was blight, where there was nothing.”
Mason says people’s desire to help Habitat for Humanity is huge, whether they donate their time, money, or items. Although the affiliate’s first priority is building affordable housing, most donated items will go to ReStore because of the organization’s specific building criteria for new homes, says Dahmen. “We’re pretty circumscribed in terms of what can go into a house, so an awful lot of stuff will go into ReStore,” he says. And that’s also a lot of stuff that might have otherwise been thrown away, which represents yet another ReStore perk: helping the environment. “We’re diverting stuff that would otherwise go into the waste stream and we’re repurposing it,” Dahmen says.
According to Mason, one local ReStore estimates that it has kept one million pounds of reclaimed items out of landfills. “A million pounds,” Mason repeats, incredulous. “That’s one store.” With stats like these, it’s clear that one ReStore really can have a huge impact on a community beyond raising money or being “green”: Habitat for Humanity homeowners often volunteer to help build other people’s homes, and with ReStore, even more people will be brought together as they constantly donate and buy items.
That’s why Mason’s opinion that Habitat’s work builds a “community of mankind” doesn’t sound bogus at all when you consider the huge pay-it-forward effect this ReStore could have on the community. Suddenly, all that “community of mankind” talk sounds very, very plausible.
“With ReStore, we have businesses, individuals, and families contributing and buying. We’re constantly bringing together communities that don’t see each other,” Mason says. “And that’s how you keep a community strong.” ReStore Lawrence, 4 Union Street, Lawrence, habitat.org/restores; Merrimack Valley Habitat for Humanity, 60 Island Street, Lawrence, 978-681-8858, merrimackvalleyhabitat.org.
Rowley-based Schylling Associates foregoes the toy market’s predominantly complicated products in favor of more classic creations that stand the test of time. By Emma Haak
A giant stuffed Curious George greets visitors at the door. Vintage board games are stacked high on bookshelves, while toys of all shapes and sizes are strewn across desks. Classic toys of yesteryear are safely tucked away in the corner, and Jack-in-the-Boxes line the walls. It would be easy to assume that no work would get done in a place like this, that a successful company couldn’t possibly operate out of this children’s fantasyland. Unless, of course, that company is the family-owned-and-operated Schylling Associates, Inc., one of Massachusetts’s largest toy companies.
Founded in 1975 by Harvard grad and longtime North Shore resident Jack Schylling, Schylling Associates has made a name for itself in the competitive toy industry while maintaining its small, family-owned feel and vintage vibe. Its retro toys are a mainstay on the shelves of shops across the country, treasured by both youngsters and the young at heart. While decades have passed since its founding and the products it offers have changed over the years, one thing remains the same: everyone at Schylling just really loves toys.
A love of toys has been a cornerstone of the Rowley-headquartered company from the beginning. It started by selling mechanical flying birds imported from France after one such toy caught Schylling’s eye in Harvard Square. “The toys that were being made in France were just beautiful,” he says. “My vision was to bring some of that better-looking toy product to the United States.” Making appealing toys from high-quality materials like tin and felt was another goal. “We wanted to make really attractive, really beautiful toys…It seemed to me that all the toys that were out there were plastic,” he says.
The masterminds behind Schylling toys share that mission of creating high-quality, nostalgic toys. Lorraine Peabody, vice president of creative, says that this shared passion keeps everyone in good spirits, even when complications arise. “There can be a nonstop flow of problems. That’s just the nature of any business,” she says. “But at least with toys, there’s a smile on your face.” Senior Designer Chris Aja agrees. “The end result is something for a child, something that’s going to make them happy,” he explains. “I think that’s what keeps us running.”
It’s also what’s kept the company growing, even in less-than-stellar economic times. In the 35 years since its founding, the company has increased in both size and scope. After accomplishing his initial goal of making the company large enough to bring both of his brothers, David and Tom, on board as heads of marketing and finance, respectively, Schylling continued to expand the business. Today, the company has 60 employees, the majority of whom live on the North Shore. Before settling into its current building in Rowley, the company had locations in Manchester, Wenham, Peabody, Ipswich, and Salem. According to Stephen Medina, sales manager, the company’s and employees’ deep roots in the area make a move unlikely. “Everyone is happy on the North Shore with their families, and I’ve never heard of the Schyllings looking to move elsewhere,” he says.
Schylling sees the North Shore as the logical base for his operations for another reason. “We think of the North Shore as this suburban coastal community, but within miles of where we sit, there were two of the largest industrial enterprises in the world: the General Electric plant in Lynn and the United Shoe Machinery factory in Beverly. These were the largest factories in the world. So we have this rich history of making things here,” he explains.
Making things is what Schylling Associates does best. While the company continues to import and sell toys from abroad, approximately half of its products are Schylling exclusives and originals. Designers are constantly drawing inspiration from vintage toys and figuring out how to make the toys of bygone eras appeal to today’s consumers. While the majority of toy designing is done in house, Schylling uses factories around the world to bring its creations to life. In partnership with such factories, including ones in China, the company churns out hundreds of new toys each year in its never-ending quest to keep its product lines fresh and innovative. Says Medina, “If it even looks like it might be time to move on [from a toy], we do.”
Licensing agreements in which the company signs on to create products using trademarked brands and iconic characters is one of the ways that Schylling stays current. Keri MacRae, director of licensing and business planning and a Schylling employee since 1994, says Schylling typically deals with character-based licenses, like Thomas & Friends, Curious George, and Angelina Ballerina, that appeal to the preschool set and which began as book series before transitioning to television. Such agreements have been highly successful for the company and have even kick-started new product lines to help the company market to new demographics.
This was the case when the company took on its first licensed property for girls: Madeline. MacRae says that the porcelain tea sets the company created for the Madeline brand were an instant hit. “They did phenomenally,” she says. “And it was great because it started up a new product line—the tea sets—which still are a wonderful seller for Schylling.” Even Schylling, who’d long thought of toys as boys-only territory, was surprised by the reception the tea sets received and the realization that the company could find success with toys that catered to girls. “It was a whole new market,” he says. “All of a sudden, we doubled our universe.”
Schylling Associates’ history of creating timeless toys for character brands has made it a go-to company for licensors seeking a nostalgic feel. “We really are known for certain proficiencies. We have proficiencies in porcelain tea sets, tin tea sets, and Jack-in-the-Boxes. It makes a lot of sense to have us make those as opposed to another company,” says MacRae. Those specialties helped Schylling land one of their newest characters: Olivia, the spunky pig protagonist of Ian Falconer’s award-winning book series and star of the eponymous Nick Jr. animated television show. Musical tin tea sets, porcelain tea sets, Jack-in-the-Boxes, and jewelry boxes featuring Olivia are on shelves now. Such products, with their timeless aesthetic and intricate artwork, are a reminder that the company’s mission to make beautiful, classic toys is still firmly in place.
In an age where toys often come with electronic bells and whistles and complicated instruction manuals, Schylling’s simplicity helps set the company apart from the rest of the toy industry. By focusing on creating beautiful toys from classic materials like tin and wood, the company has asserted itself as the premier maker of retro, nostalgic toys. It’s an image that has helped them appeal to toy lovers of all ages. Medina says that grandparents are often the company’s best customers. “They look at a Schylling toy and they remember their childhood. Those are good feelings that people want to pass on to their kids and their grandchildren,” he explains. The sentimental appeal of Schylling toys also explains why they rarely meet the same fate as their lower-quality counterparts. “Our toys don’t end up in the Dumpster or the landfill like so many plastic toys do. Our toys are put up in the attic and really taken care of,” says Medina.
Heart-warming nostalgia isn’t the only reason for the company’s success. “I think it’s because we all love toys ourselves,” says Aja. “Everyone here, from the top down, has a deep passion not only for what they do, but for the toys.” The employees’ obvious enthusiasm for playthings is infectious as they describe their favorite aspects of working for the toy company. For Senior Designer Sergio Peruyera, it’s giving new products that vintage feel Schylling is known for, while Aja enjoys the challenge of working with tin toys. And while Peabody notes that the designers don’t just play with toys all day, there are times when playing is part of the job. New toys need to be tested, and members of the Schylling team are happy to volunteer. “You’ll get something new in and you have to try it, like the Hula Hoops,” says MacRae. “You make a fool out of yourself, but it’s fun.”
For the company’s designers, the draw of working with toys isn’t the only thing they love about their jobs. “At Schylling, we’re afforded a lot of freedom,” says Peruyera. “We really get our hands into every aspect of a toy line, from product development to illustrations to working on the puppets to see what’s wrong with them to communicating with China. We get an eclectic view of the whole process. That’s the big bonus.” Working on an idea from inception to creation isn’t a given for employees at other toy companies, explains Peabody. “They could be at Parker Brothers doing game boards ’til the cows come home,” she says. “They’d spend a whole year on a Monopoly game. Here, it’s not static. Every day you’re doing something new and different.”
Being involved from start to finish also makes the end result that much sweeter. “It’s so labor intensive and there’s so much work involved that once you see the finished product, it’s always kind of a gift,” says Aja. When packages arrive bearing newly completed toys, it doesn’t take long for the excitement to spread through the office. “It’s like Christmas every morning,” says Peabody. “It’s fun to open something that you’ve been working on for a long, long time.” And it’s not just the designers who delight in seeing their creations come to life. “There’s great anticipation when those cartons arrive. I’m jealous if I don’t get to open them,” says Schylling. Seconds Medina, “The FedEx guy is very popular when he comes in.”
The FedEx man might need to bring reinforcements when he delivers the toy that Schylling himself believes could be the company’s biggest hit yet: Fireflies. He discovered the gadgets, fashioned from spinning LED lights, in Hong Kong and describes them as “thousands of fireflies in front of your eyes that you control.” Though Schylling says that whichever toy he’s currently working on is his favorite, his anticipation and excitement over the Fireflies is obvious.
From the company’s humble beginnings selling mechanical flying birds to its present seat atop the specialty toy market, a lot has changed since 1975. But for Schylling, the mission has stayed the same: to create and sell beautiful toys. And while it’s difficult to predict what the future holds, Schylling believes that the company will continue to evolve by doing what it does best: making timeless, classic toys that appeal to an ever-broadening group of consumers and never resting upon the company’s long list of accomplishments. “We like to say that we hit a lot of singles and doubles, but so far we haven’t hit a homer,” Schylling says. “You can win the game with a lot of singles and doubles. But you still want to hit a home run.” Batter up.
The Portfolio Founder/President: Jack Schylling. CEO: David Schylling. CFO: Tom Schylling. Headquarters: Rowley. Number of Employees: 60. Year Founded: 1975. Notable Licensed Brands: Angelina Ballerina, Curious George, Olivia, Thomas & Friends, and Uglydoll. Contact: 306 Newburyport Turnpike, Rowley, 800-541-2929, schylling.com.
L’Andana Grill’s Po martini is stylish and sweet By Lindsay Lambert
L’Andana grill is widely loved for its consistently friendly service, impeccable cuisine, and inventive cocktails. Some of the North Shore’s most in-the-know denizens simply love that they can enjoy a restaurant’s mix of industrial architecture and sophisticated décor without making the trip to Boston. If you want to spend a night in their stylish shoes, take a seat and order the Po martini, a consistent favorite whose refreshing pear taste is the perfect complement to spring’s arrival.
L’Andana’s general manager, Alex Hage, says the Po, named after the river in Italy, was created by bartender Pam Sorbello as the result of a staff competition. “It has become our most popular cocktail,” Hage says. “So much so that we constantly receive e-mail requests for its recipe.” No wonder, given the drink’s delicate pear taste and slightly sweet flavor.
The Po is offered all year round, but give it a go at home if you can’t wait for your next night out. 86 Cambridge Street, Burlington, 781-270-0100, landanagrill.com.
Po Martini: Makes one serving
1 1/2 parts Grey Goose vodka
1 part St. Germaine
1 part pear nectar
1/2 part honey
1 wedge of lemon
Candied pear to garnish
Combine Grey Goose, St. Germaine, lemon, and pear nectar over ice in a shaker. Shake vigorously, then pour into a chilled martini glass with honey. Garnish with candied pear.
Title: First Networking Event at Bertucci’s in Peabody
Location: Bertuccis in Peabody (Rt 1 North Location)
Link out: Click here
Description: March 22nd from 5:30 – 8:30 pm at Bertucci’s in Peabody (Route 1 North location, NOT the North Shore Mall)!
Our first event will be open to any and all professionals seeking to increase their professional network. Recent and soon to be grads, business owners, longtime professionals and everyone in between are welcome to attend this event.
Appetizers are included and a cash bar will be available, a raffle will be held and there is ample free parking available.
Remember to bring lots of business cards to exchange (and for the raffle!) and come prepared to mingle and interact with other local professionals.
The RAFFLE will be for a 2 hour architecture design consultation in your home or business, courtesy of Matthew Juros of Fishbrook Design Studio. The value of this prize is $250. More info on the raffle prize can be found by downloading a PDF file, located here.
* Learn Strategies on how to leverage LinkedIn and other Social Media sites to grow your business or career.
* Meet New Clients
* Make New Friends
* Find Funding Partners for your Venture
* Identify New Business Venture Partners
* Meet Prospective Employers
* Meet Qualified Personnel Seeking Employment / Career Advancement
* Gain Feedback on New Business or Sales Ideas
Date: 2011-03-22
North Shore businesses donate time, supplies, and unending support to give a deserving couple the wedding of their dreams. By, Felicity Long
Tough economic times bring out the tightwad in all of us, and nowhere is that more true than in the area of charitable giving. After all, who can pony up donations to worthy causes when our own profit margins are in jeopardy? Surprisingly, four local small business owners bucked that trend with a giveaway wedding project that not only changed a young couple’s lives, but also changed their own.
Like many good ideas, Reason to Give started small. It began in the summer of 2009 when Nicole Mitsakis, owner of Bee Custom Designs in Middleton,
got together with Heidi Nicholson and Lisa Almeida, owners of Bella Sera Bridal in Danvers, and Natasha Bansfield, owner of Peabody’s Natasha Bansfield Events, to network. What started out as a routine business meeting soon turned into something else, as the four women realized they shared a common urge: to give back to the community that had supported them so generously over the years.
“I’m a one-woman operation, and most of my business is word of mouth,” says Mitsakis. “I like to donate because it is a way to help people, but it is also good advertising,” she says. As it turned out, the other women felt the same way, but during the meeting it quickly became apparent that self-promotion took a back seat to the simple desire to do something nice for people who were down on their luck. “I wondered if it would be feasible to do a wedding like the ones put on by the ‘Today’ show, and everyone thought it was an awesome idea,” she said.
The women came up with a name—Reason to Give—and Mitsakis set about creating a logo. They also realized that other local vendors might want to get involved. “We put together a list of vendors we thought might be interested, and it’s humbling how many people didn’t hesitate to donate their time,” said Nicholson, who entered the project with co-owner Almeida.
In addition to the planning services, invitations, photography, music, flowers, and wedding cake, vendors donated the all-important bridal gown, as well as tuxedos and dresses for the wedding party. Less obvious donations included training sessions, teeth whitening, massage services, lingerie, makeup, and hair.
The next step was to find a deserving couple. “Natasha [Bansfield] created a website, which was the landing point for the project, and we did a lot of small marketing,” said Almeida. The women distributed flyers, called magazines, and created a blog, but overall, she admits they didn’t get a lot of press.
“None of us were web designers,” laughs Bansfield, who learned the process of creating the website (reason2give.org) simply by doing it. At one point,
Bansfield even called a local radio station to try to get some airtime for the project, but she said she was cut off mid-sentence by the DJs, who then went on to make fun of her on the air. “They said I needed to pay for advertising, and I do see their point, but we were all doing this for free,” she said. The good news is that the 10 to 15 seconds she was on the air spurred 30 couples to apply for the contest.
That experience taught the women about the power of the media. “It’s tough when it’s a grassroots effort and you’re putting signs up at Starbucks and the local library,” Bansfield said. “Next time, if we had more money or a grant, we’d use publications and the radio to get the word out.”
The women understood the importance of nailing down a venue, and they were thrilled when Groveland Fairways stepped up as a sponsor, along with Cloverleaf Catering, which supplied the menu.
The contest began November 1, 2009, with couples encouraged to apply online and tell their stories and, most importantly, why they thought they deserved a free wedding. As the wedding had a set date of November 6, 2010, some couples were eliminated right away. But as they went through the applicants, some stories stood out, says Almeida, and when the applicant pool was down to three couples, the women interviewed each one.
One young couple, Ashley Grimes and Jay LaValley of Amesbury, emerged as the clear winner. “Jay and I have been together since high school, said Ashley, “and last July he proposed and we started to plan our wedding together.” But just a few months later, Jay collapsed, and doctors found a tumor on his brain. Surgery and radiation followed, and although he is now doing well, Ashley explains that Jay’s recovery process and mounting medical debts put the couple’s dreams of a wedding on hold indefinitely.
During this bleak period, Ashley came across the Reason to Give website and filled out the application, even though she thought it was “a shot in the dark.” Even when she learned that she and Jay were among the finalists, the whole thing seemed “too good to be true.”
“[Reason to Give organizers] let them know Ed McMahon-style,” said Gregory Costa-Saint John, owner of Flou(-e)r Specialty Floral Events. Ashley and Jay were told the good news on Valentine’s Day. “We showed up in a limo, and I gave her a bouquet,” he said, adding that he didn’t think twice about supplying all of the flowers for the wedding.
Lisa and Jim Engelbrecht of Creative Sparks Imagery, who volunteered their photography services for the event, were on hand during the “ambush
surprise,” and chronicled Ashley’s and Jay’s journey from that moment on. “We have photos of Ashley in tears hugging Heidi and Lisa on the front steps, then the engagement photos and the wedding,” Lisa Engelbrecht says. “We’ll give them a beautiful 20-page album, and the album company is donating that cost.”
As excited as Ashley was about her dream wedding, the impact of winning the contest turned out to signal a turning point in their lives that went far beyond the material trappings of the event. “A year ago was a dark time in our lives, and the people at Reason to Give have been so amazing,” she says. “When Jay got sick, I knew it would be far in the future before we could afford to live on our own. Reason to Give allowed me to dream about those things again.”
The sponsors who worked with Ashley and Jay all said that they were impressed by the love and respect the young couple have for each other and how truly grateful they were for everything the vendors donated in their honor.
“I wasn’t a little girl who dreamed of a big wedding,” Ashley says. “I knew Jay would be the perfect part of our wedding, and everything else would be icing on the cake.” Her attitude, so different from the stereotypical “bridezilla” of today, only encouraged the vendors to give even more.
When the big day finally arrived, the vendors once again stepped up. “The DJ came in a suit, the limo driver was in a tuxedo, and everyone was top notch,” says Bansfield. “No one sent their B team.” There were 75 guests, and Bansfield’s only regret is that there wasn’t room for all the vendors to attend.
Inspired by the success of the wedding, which was covered by Channel 7 news, the group hopes to work on other projects in the future: perhaps a prom for a less-fortunate high school or a wedding anniversary celebration for a worthy couple. “We just hope that by putting something positive out there in this economy, people will take that idea and sprinkle it around,” Bansfield says.
And as for Ashley, “during Jay’s treatment, everyone felt sorry for us,” she said. “Planning our wedding gave us something to look forward to. Reason to Give changed the conversation.”
Founded in Malden and headquartered in North Andover, converse has taken sports and pop culture by storm—both at home and abroad—and shows little sign of slowing down. By Leslie Martini Eddy, Photographs by Christopher Churchill
One hundred and two years in the making, the story of North Andover-based global footwear juggernaut Converse is the stuff of a bestseller. In 1908, Marquis M. Converse founded what started as a rubber company, with a capital investment of $250,000. The most seasoned of businessmen couldn’t
have predicted that the footwear line—boots and rubbers—would not only weather the harshest North Shore winters, but that Converse as a brand would withstand the test of time, revolutionizing basketball and the face of sports.
On October 15, 2010, Converse, paying homage to its local roots and independent spirit, opened its first stand-alone full-price retail shop on Newbury Street in Boston. Two weeks later, its first Community/Employee store in North Andover followed. “We consider ourselves locals,” says Dave Powers, vice president of global retail for Converse. “We are absolutely a local brand.”
By “local,” Powers is referring to Malden, where Converse began. There, in the two years after its launch, The Converse Rubber Shoe Company began producing boots and rubbers to the tune of 4,000 pairs daily. Next came winter shoes for men, women, and children, followed by tennis shoes and, shortly thereafter, the 1917 debut of what became a century-long love affair with the “All Star” basketball shoe.
When Charles “Chuck” H. Taylor, once an All-American high school basketball player, stepped onto the court for the original Boston Celtics wearing “All Stars,” both Taylor and Converse were launched into the annals of sports and pop culture. Chuck Taylor became an advocate for the sport of basketball and, soon after, the first player-endorser for Converse. Sports fans and consumers around the world came to view Converse as the brand that created an American icon. Thus, the choice of Boston as the site of the first-ever retail store seemed a natural fit.
At 348 Newbury Street, Converse’s first concept store was designed as a haven for the creatively minded urban consumer. The first floor of the nearly 4,000-square-foot split-level space is dedicated to Converse’s bold foray into men’s and women’s apparel and accessories. “Skinny jeans, black denim, fleece, tee-shirts—it’s urban apparel for [customers] ages 6 to 60,” says Jon Tappan, General Merchandise Manager of Specialty Retail. “From thrift shops to high-end, kids are mixing it up.”
But the look of its apparel wasn’t the only matter of concern for Converse. Being affordable and efficient is also part of the game, according to Tappan.
“We aren’t trying to bankrupt anyone,” he says. In fact, 80 percent of the apparel on Newbury Street sells for less than $100. “In a world where people are paying from $158 to $200 for denim, we’re offering quality, lightweight jeans for $78 to $98,” he adds. Perhaps completing the business trifecta along with style and price is selection. There are six styles of slim-fit jeans for men and women in 15 or so different washes. Printed pockets and studded or herringbone details add to the array of choices.
On the store’s second floor is where shoppers will find the largest selection of Converse footwear offered in the United States: 40 to 50 styles, exclusive to the Newbury Street location, including the Chuck Taylor All Star, the Jack Purcell, the Star Chevron, the One Star, and styles in the Converse by John Varvatos line. Here, one will also find the premium collaborations and special-edition shoes, including All Star Jimi Hendrix in Black Cheddar Orange, or the All Star Slim, a modern take on the Chuck (purportedly a big seller among European customers), and a Chuck Taylor All Star Dr. Seuss limited edition.
It’s also on this floor where the consumer can become the designer. Here, a design counter is outfitted with iPads that are loaded with hundreds of images for customers’ choosing. Once a shopper settles on a look for his or her product, “Customization Maestros” set to work applying the design (they run from $15 to $25, plus the cost of the product), often with an audience of intrigued onlookers who view the embossing process on an adjacent screen. The final product is placed into an oven, and moments later the personalized creations are ready to take home.
Converse’s loyalty to Boston and its surrounding neighborhoods has been a recurrent theme throughout the launch of both retail spaces. Powers says the overall goal for the local market is to “mix tourists with locals.” He likes the idea of Boston, the students, and the international flavor. The fact remains: “The localization has been great—we believe in it and we understand it because we are a hundred-year-old brand. We’re on the floor of the Boston Garden.” He points to the artwork that adorns the walls of the Newbury Street store, created by local kids. “We encouraged kids to bring in thoughts that represented who they are. We feel like locals—we understand the local culture,” he says.
A nearby table displays another best-seller: tee-shirts featuring 15 different designs—hand-drawn art depicting Boston’s neighborhoods, including Southie, Beacon Hill, SoWa, and Allston—which are $28 apiece. The same concept was interpreted for Converse’s New York customers and is showcased in the company’s Manhattan store in SoHo, which opened November 26. Graphic tees sold exclusively at that location feature all of New York City’s boroughs, plus neighborhoods like SoHo, the Lower East Side, Williamsburg, Coney Island, and Hell’s Kitchen.
The interiors of both the Newbury Street store and its Andover counterpart serve to remind customers of Converse’s unique local heritage, with sports meeting lifestyle in a combination of exposed brick, subway tiles, old high school bleachers, handrails trimmed in basketball leather, staircases with concrete “Chuck” treads, an Argentinean candy fixture, and antique refrigeration tables.
With all the newness suddenly surrounding Converse, its customers have found themselves inspired to freshen up their own collections of the brand’s shoes and clothes. But novelty doesn’t always trump familiarity, and Powers says some Converse customers have had a hard time parting ways with their beloved old “Chucks.” One particular show of sentimentality from a customer, Powers explains, ultimately led to a new concept at the Newbury Street store—the “shoe cemetery.”
According to Powers, when a couple came in to purchase a new pair of “Chucks,” the gentleman was clearly grieving the loss of his originals. “I told him he shouldn’t just throw them away,” Powers recalls. Instead, “He signed them and threw them up onto the ceiling. That’s how the cemetery started. And now we’ve got people carrying on the tradition. People love their ‘Chucks.’”
In North Andover, the Converse Community/Employee Store comprises nearly 6,000 square feet and is a few blocks from the company’s corporate headquarters. While the goal was to be more of an employee store, the location is also accessible to the general public, offering retail and outlet products, as well as customization.
The grassroots marketing has paid off, and events at local schools in and around the North Shore of Boston have been instrumental in expanding the Converse brand. Charitable giving will continue to be a focus moving forward, and a larger part of that will include giving back to communities in and around Boston: the same communities that helped shape Converse’s history.
As for bringing on a current Boston athlete to act as spokesperson, Powers says, “We are about the everyday athlete…if, some day, they become stars, the best in the game, more power to them. But we are about the everyday creative kid.”
A spirit of independence was established early on and characterized with these words in a 1913 Converse catalog: “Our company was organized in 1908, fully believing that there was an earnest demand from the retail shoe dealer for a rubber shoe company that would be independent enough not to follow every other company in every thing they do.” So far, so good.
Game Time: up and down the court with converse; a timeline.
1908: Marquis Mills Converse starts the Converse Rubber Shoe Company in Malden.
1915: Production of canvas footwear begins, offering year-round work to Converse employees.
1917: The world’s first performance basketball shoe, the Converse All Star sneaker, comes off factory lines.
1918: Chuck Taylor laces up his first pair of All Star sneakers.
1930s: Chuck Taylor’s signature is added to the All Star ankle patch, marking what has been referred to as the first-ever signature basketball shoe. Taylor himself begins his 35-year tour across the country.
1935: Badminton champ Jack Purcell designs his innovative and durable signature court shoe.
1939: First NCAA championship game held with both teams playing in Chuck Taylor All Star sneakers.
1942: Converse shifts production to support the war effort, designing the A6 Flying Boot—worn by the entire U.S. Army Air Corp—and Chuck Taylor All Star sneakers for basic training.
1962: Converse develops a low-cut version of the All Star sneaker—the “oxford”—which soon became the shoe of choice for both pro players and those looking for a laid-back, West Coast vibe.
1974: The One Star sneaker drops in, the low-cut performance shoe that would become a skate staple.
1975: Converse signs Julius “Dr. J” Erving.
1976: Julius Irving puts his stamp on the Pro Leather—a shoe eventually dubbed the “Dr. J.”
1984: Converse is official footwear sponsor of the L.A. Olympics; the U.S. men’s basketball team wins gold while wearing Converse.
1992: The All Star sneaker celebrates its 75th anniversary, with 500 million pairs sold globally.
2003: Converse is purchased by NIKE, Inc. making it a wholly-owned subsidiary. Converse partners with famed designer John Varvatos for an ongoing collaboration of premium footwear, “Converse by John Varvatos.”
2008: Converse celebrates its 100th anniversary.
2010: Converse opens its first-ever specialty retail store on Boston’s Newbury Street. The company’s second and largest U.S. retail specialty shop opens in Manhattan just a few weeks later.
Gloucester’s McDougall Interactive Marketing helps businesses build and market their most effective websites. By, Brooke Neuman
Gloucester-based McDougall Interactive Marketing spearheaded the idea of Internet marketing and search engine optimization (SEO) after the dot-com boom in 1995. Headed by Internet marketing and advertising guru John McDougall, the company’s mission is to create and guide dynamic websites for clients looking to maximize their presence online.
“Internet marketing has revolutionized the marketing and communications world forever,” says McDougall. “I think people are finally starting to fully appreciate it and take their web presence more seriously.”
Over the past 14 years, McDougall Interactive has built more than 200 websites for clients like the North Shore Chamber of Commerce, Comcast, the Atkinson Resort & Country Club in New Hampshire, and Gordon College in Wenham.
McDougall Interactive’s mission is to drive traffic toward a company’s website using SEO and social media. Plus, when built by an expert team of Internet specialists with more than 15 years of experience, a dynamic website can create more leads and rankings on the Internet, McDougall says. “Since my staff are all specialists in something very specific, they have time to keep up to date on their own channels.”
Along with building a dynamic website, McDougall suggests that the key to Internet marketing is “creating and documenting a comprehensive strategy before you design and build a site.” McDougall Interactive works with clients to create an Internet marketing strategy that is based on clients’ goals. To ensure the highest productivity and ranking, the company conducts an analysis of a client’s website. After a thorough analysis, the company takes every possible angle and strategy to revamp the website’s productivity, including monitoring user traffic and implementing user blogs, e-mail newsletters, and site design. McDougall Interactive makes it easy and enjoyable for consumers to explore its clients’ websites while still keeping them engaged.
While many companies are using Facebook as their sole marketing tool, McDougall suggests that a diversified group of tools—a combination of Facebook, Twitter, and Google, for example—be used in order to ensure the maximum volume of user traffic. After all, the more traffic a website gets, the higher its ranking on Google and similar sites. Other top tactics to consider, McDougall says, are paid search marketing, mobile marketing, e-mail marketing, online public relations, link building, and content development.
Navigating their way through the somewhat esoteric industry of online marketing, McDougall’s clients can rest assured that his company keeps its finger on the pulse of the business, helping theirs, in turn, to flourish. mcdougallinteractive.com
The Right Site
Five key factors in creating an effective website.
1. Make it easy for first-time visitors to ascertain what you do with a quick glance. “Taglines, headlines, and photos should all explain your business versus just burying your soul in the text that many may never read if you don’t make a powerful first impression.”
2. Have a clear unique value proposition. Lowest price or best quality, etc.
3. Have clear calls to action. A “contact us” form, e-mail newsletter signup, “shop now” buttons, or “view this video,” etc. “Don’t make them guess,” says McDougall.
4. Encourage people to engage. Add social media buttons to key content, like “Share it on Facebook”/ retweet icons, or ask questions after blog posts to encourage comments.
5. Focus group. Sign up today for three videos of users explaining what they like or don’t like about your site at usertesting.com for $87. —John McDougall
Mayor Kimberley Driscoll guides Salem to new greatness. By, Andrea Fox
In Salem, the mayor’s office is like many high-ranking offices in that it’s decorated with portraits of men. Some of the men stand regally; some pose by the water, their hair blowing in the wind. But under Salem’s first female leader, Kimberley Driscoll, the office has taken on a new air, and it’s not just because she’s a woman.
Attorney Neil Chayet eloquently appraised Driscoll when introducing her to the Salem Historical Society in 2009 by saying, “It’s rare when you get well-administered [local government] and vision.”
In 2006, Driscoll ran for and was first elected mayor during a major fiscal crisis. Now, in 2010, Salem is the recipient of one of four 2010 Government Finance Officers Association’s Distinguished Budget Presentation Awards and is one of 20 Massachusetts towns recognized for excellence in financial reporting. Driscoll consolidated services, arranged shared purchasing, building inspection, and made a successful Green Communities bid with Swampscott, as well as attracted millions in investment through the Seaport Advisory Council and federal grants for the ferry and planned Salem Wharf project—“our Route 128,” she explains.
The future of Salem, says Driscoll, is reflected in its past. Managing growth when “manufacturing is gone” can be found in waterfront opportunities, she says. Salem Harbor represents “our ability to bring back riches and wealth.”
Under Driscoll, Salem now has a capital improvement plan, a five-year forecast, and, having started near zero, a reserve fund of $2.5 million. Her administration has repaved 50-plus streets, reconstructed playgrounds, and restarted projects like the Old Salem Jail and Courthouse Complex. “We have a responsibility to leave Salem better than we found it,” she says.
On top of professional management, Driscoll communicates and initiates feedback expertly. She engineered the e-newsletter “FYI Salem” and a number of public surveys, has thousands of Facebook friends, and actively posts city news. It helps with “consensus building,” she says.
Driscoll claims to have been unknown in 2006. “I had the least in the bank…But I was showing up and talking to anyone who would basically put on a pot of coffee.”
Contrary to its name, this Lynn restaurant’s offerings are anything but old. By Anna and David Kasabian
This unexpected and somewhat eccentric two-year-old eatery is creating a buzz among North Shore aficionados of old-fashioned Italian-American restaurant dining. Remember when you could drop into a cozy little family-run trattoria in Boston’s North End and eat food so soulfully delicious, so unmistakably fresh and real, you’d swear Grandmother herself must be cooking in the kitchen? Years ago, she often was.
Now, it’s Antique Table chef and partner Abraham Gallego turning out those familiar and unfussy but fabulous dishes that made Italian-style food famous in the ‘50s and ‘60s: fried calamari, Caesar salad, pizza Margherita, chicken with ziti and broccoli, cheese ravioli, shrimp fra diavolo, and veal parmigiana, among others.
Plus, there are Gallego’s more modern inventions, conceived in the spirit and style of the menu’s traditional fare. Like the impeccably prepared Shrimp Grand Marnier: egg-battered shrimp are sautéed, flamed with Grand Marnier, and finished with orange juice, producing tender shrimp in a sweet and tart sauce, heated up with a gentle kick of red pepper.
Each ingredient in our Eggplant Rollatine, stuffed with mozzarella and Romano cheeses, basil, and marinara sauce, was distinct and tasty. The hearty Boscaiola Pizza combined Marsala-infused marinara sauce with mushrooms, prosciutto, and smoked mozzarella atop a crispy yet chewy grilled crust. Highly recommended.
We could go on about the pillowy Ricotta Gnocchi with wild mushrooms in Alfredo sauce; the tender, moist Chicken Piccata in a sauce of white wine and big, flowery capote capers; or the pasta and fresh-flavored Di Mare that alone could feed a small but happy crowd. Let’s just say this is no run-of-the-mill Italian joint cranking out vapid imitations of classics. Instead, Gallego has elevated these dishes to the level of true cuisine, and that means three things: excellent ingredients, sound recipes, and skillful cooking, all found in abundance here.
Most unexpected about this restaurant is the building itself. The outside looks like someone soaked huge swaths of cloth in plaster and pushed them up onto the exterior, which is exactly what happened. They did the same inside, and then decorated those crenellated walls with kitschy flea-market art, life-size tree replicas, and small antiques. The kitchen is elevated several feet above the dining room, similarly to a loft, behind a huge glass window that lets diners watch the cooks and vice versa. Overall, the effect is quirky, almost theatrical. Yet it’s charming like an eccentric old aunt and well worth a visit.
Chef: Abraham Gallego
Location: 2 Essex Street, Lynn, 781-477-9778, antiquetableonline.com.
Fall in love with Evenfall’s Be Mine Mojito. Continue reading Evenfall Mojito
Cherie Hendrickson, Boxford native and defenseman for the Boston-based team of the Canadian Women’s Hockey League. By, Emma Haak
Where she works: Hendrickson’s team practices at the Brooks School’s ice rink in North Andover and plays league games everywhere from Harvard to UNH.
Home ice: Hendrickson attended Brooks, where the girls’ hockey team took home the New England Championship her senior year.
How she started in the CWHL: “I graduated from Providence College, and one of my teammates who graduated the same year was looking to play up in Burlington. We ended up going up together. At the time, I had been considering going to Europe to play, so it was nice that Burlington was closer to home. I got to know the coach and the pieces fell into place. Even though it wasn’t on my radar to begin with, it worked out.”
Her uniform: “All the padding that we wear is actually not that heavy. It looks bulky, but nowadays, the equipment is super light. I usually wear Spandex pants, an Under Armour shirt, and the equipment. And that’s it. That way I don’t overheat. Depending on the rink, sometimes it can get really warm.”
Family affair: Paul, Hendrickson’s father, is the team’s general manager, and she always has a family cheering section at her games. “It’s kind of embarrassing, but every time I go out on the ice, I wave.”
From snowshoeing and skiing to ice fishing and skating, the North Shore is rife with options that are sure to heat things up this winter. By, Dana Roumanieres, Illustration by Joe McKendry, Photograph by Robert Boyd
Take a hike, cabin fever! It’s a winter wonderland here on the North Shore. Whether you’re a thrill-seeker or a nature-lover, young or simply young at heart, you’ll find plenty of activities out there for the taking. Here’s just a small sampling of the fun to be had this season. Grab your jacket and gloves, pull on your snow boots, and head outdoors for what promises to be one of the best times of the year on this jewel that we call home. Continue reading Top Winter Outdoor Activities
At iRobot’s headquarters in Bedford, some of the most forward-thinking minds in science are dreaming up the next generation of computerized companions designed to make life easier—and safer—for their human counterparts. By Alexandra Pecci
Cryptic acronyms and tally marks graffiti a battered, tank-like robot in the lobby of iRobot’s corporate headquarters in Bedford. Scrawled hastily on a metal box is the name “Scooby Doo,” the nickname soldiers in Iraq gave the robot when it was deployed with them during the war. The tallies mark the 17 improvised explosive devices, a car bomb, and an unexploded bomb that the little PackBot diffused during its wartime service. When the robot was finally destroyed, the soldiers picked it up “like a fallen comrade,” says iRobot CEO Colin Angle.
Meanwhile, Roombas and Scoobas are zooming around millions of homes, vacuuming rugs and scrubbing floors, while their owners relax with a book or a glass of wine, content to let robots do the work for them.
These two robotics applications—bomb diffusing and house cleaning—may seem worlds apart, but for Angle, they both boil down to one thing: doing things that people don’t want to do themselves. “The mission was to create practical robots that [would] touch our lives on a daily basis,” says Angle, an MIT graduate who founded iRobot in 1990 with fellow MIT roboticists Helen Greiner and Rodney Brooks. Angle says when people imagine the future, it always includes robots doing something useful for them, and nowhere was that more evident than on “The Jetsons,” with Rosie the Robot Maid. But that vision of domestic robots hadn’t materialized. “In academics, there was a lot of robotic work, but there was nothing out there cleaning my house [then], and there should [have been].”
Angle’s first robot, a six-legged autonomous walking robot, which now lives at the Smithsonian National Air and Space Museum, was the product of his Master’s thesis. That robot was built for space exploration, and the company’s early work included designing behavior-controlled rovers for NASA. In fact, Angle’s name is inscribed inside the case of the Mars rover Spirit. iRobot also developed a robot that detects minefields in shallow water and clears them.
“We tried a lot of things over the years,” Angle says, from robots used for industrial cleaning to robotic toys. But it wasn’t until 2002 that iRobot hit it big, launching a product that not only delivered a financial home run, but also a kind of cultural currency: the Roomba floor-vacuuming robot. In less than a decade since it launched, the Roomba® had become part of the pop culture landscape, showing up not only on living room floors but also in cameos on TV shows, sublimely sucking up dirt on an episode of “Gilmore Girls” and appearing as “DJ Roomba” in a funny scene on “Parks and Recreation.”
Angle says the “most bizarre” TV moment was a parody commercial on “Saturday Night Live” about the “Woomba,” the robot that “cleans my lady business.” “I was sitting on the couch watching TV, and this thing comes on with no warning, and I’m staring at the TV saying, ‘Is this good?’” Angle remembers. Although he was feeling “kind of traumatized, kind of shocked and amused,” Angle says he decided to view the spoof as a good thing.
“It did show that the Roomba® had achieved a certain level of mainstream popularity, that ‘Saturday Night Live’ just assumed everybody knew what it was,” he says. “And it’s been great fun to show at conferences and [to] traumatize people [with it].”
You might expect the MIT-educated head of a robotics company to be a little, well, robotic. But he’s not. Angle is easy-going and friendly, with a kind of quiet humor that shows itself in his wicked delight over “traumatizing” fellow scientists with the “Woomba.” And, further driving home the point that scientists don’t have to be one-dimensional nerds, Angle is married to Erika Ebbel, a former Miss Massachusetts and MIT grad herself, who helms the nonprofit Science from Scientists, which puts real scientists in classrooms to teach kids that science is fun, and even—dare we say it?—cool.
“Growing up, Data was my hero,” Ebbel says of the human-like robot in “Star Trek: The Next Generation.” “And he was always searching to be human, sort of super-efficient at everything he did, perfect in almost every way.”
“I’m not Data,” Angle chimes in.
“That’s OK, you’re practically perfect in almost every way,” she says with a smile. The newlyweds—they were married in August 2010—are impossibly cute together. But their banter about Data makes a good point: the idea that robots will look and act like humans—and maybe even want to be human—isn’t the reality.
“Legged robots—the expectation that that’s the form they’re going to take—I think that’s a substantial misconception,” Angle says. Instead, they’re more likely to take the form of the Roomba, which looks almost like a flying saucer that moves around the floor by itself. But just because the Roomba® doesn’t have legs and a cute little face doesn’t mean it doesn’t become part of people’s families.
“Most people name them,” says Angle. “Over 80 percent
of the people who own a Roomba have named it. Before you buy a Roomba, you think of it as a vacuum. And if I asked you, ‘Do you think you’ll name this?’ If you don’t own it, you look at me, really, like I was crazy and say, ‘I don’t name vacuum cleaners.’ Yet this thing is working for you…It’s helping you, and it becomes part of the family, and it gets a name.”
Then of course, there’s Scooby Doo, the PackBot that diffused nearly 20 bombs before meeting its end during the Iraq war. iRobot launched PackBots in 2002, the same year as the Roomba, and given the fact that those robots have saved so many lives, it’s not surprising that they earned a nickname from the soldiers.
“I think that the application of a robot diffusing a bomb makes total sense,” says Angle. So does the United States military, which has deployed more than 3,000 bomb-diffusing PackBots in Iraq and Afghanistan. “I think it would be safe to say most of the EOD [explosive ordnance disposal] techs over there today have avoided serious injury or even death because of these robots,” says Angle.
With that in mind, iRobot is always at work developing robots to do things that people don’t want to do, or in some cases, can’t do, like probe the depths of the ocean. That was the case with the Seaglider, an underwater robot that iRobot used to detect the plumes of oil underwater after the Deepwater Horizon oil rig exploded in the Gulf of Mexico. The company published their findings online, publicizing the plumes “at a time when their existence was being discounted aggressively,” Angle says.
“We found them the same day that BP was making the statement that they didn’t exist,” he says. “We felt like we had an impact once again…and hopefully have contributed to the cleanup and conservation of the environment down there.”
Although the company doesn’t discuss products before they’re launched, Angle says people can expect a new home robot from iRobot before the middle of 2011. “If you think about things you have to do to maintain your home, but don’t like doing, those are good candidates for robots,” Angle says, citing tasks from cooking to mowing lawns to folding laundry.
iRobot also has its sights set on the health care market, having launched a health care robots business unit in 2009. Angle envisions robots helping people to live independently as they grow older by enabling conveniences like remote doctor visits.
“[Health care is] a long-term project for us, something that we haven’t announced any products about at this point, but we think it’s an incredibly important new market for robots in the future,” Angle says. Until then, iRobot is continuing to create a world in which, slowly but surely, robots are becoming part of our lives, even if they don’t take the form of the Jetsons’ robotic housekeeper, Rosie.
“The future’s going to be far weirder than scary robots coming to knock on our doors,” Angles says with assurance.
The Portfolio
Chairman of the Board, CEO, and co-founder: Colin Angle.
Offices: Corporate headquarters in Bedford; offices in Virginia, North Carolina, Michigan, California, the United Kingdom, France, India, China, and Hong Kong. Products: Home robots (including the Roomba floor-vacuuming robot, Scooba floor-washing robot, Dirt Dog shop-sweeping robot, Verro pool-cleaning robot, and Looj gutter-cleaning robot) and government and industrial robots (including the SUGV, or Small Unmanned Ground Vehicle); PackBot bomb-diffusing robot; Negotiator surveillance robot for public-safety professionals; Warrior, which carries heavy payloads; and the unmanned underwater vehicles Seaglider and Ranger. Year founded: 1990. Number of employees: More than 650. Annual revenue: $395-$400 million. Contact: 8 Crosby Drive, Bedford, 781-430-3000, irobot.com.
At 14, Ipswich sprint racer Lily Stewart is leader of the pack.
While many adolescent girls spend their free time obsessing over Justin Bieber or the Jonas Brothers, musher and Ipswich teen Lily Stewart is busy tearing up the trails with her beloved team of sled dogs.
How did you get into mushing? I got into mushing in first grade after reading a book about it from the library and watching
Balto a hundred times. Then we met up with a long-distance musher in New Hampshire and she gave me rides on the sled with her team. Soon, I realized that I was more interested in sprint racing and met a sprint musher, Lis Bailey, who taught me about the sport and let me train and race a few of her older dogs.
How many races have you won? When I was in the three-dog junior classes for several years, the competition pool was smaller and I won…probably six races a season. I also won the 2009 World Championships for three-dog junior, the 2009 New England championship, and the International Sled Dog Racing Association gold medal in 2009 and the silver in 2008.
Tell us about your dogs. I race with four to six dogs per race. This year I am racing Barq, Monopoly, Slice, and Beck. They are all German Short Hair Pointer crosses and are not the big fluffy sled dogs that you would imagine. They are much faster for short (four- to six-mile) distances and tend to be more social with people.
What’s the best part of sprint racing? The best part is being on the trail with the dogs, and everything is quiet except for the sound of the feet tapping the snow and the shoosh of the runners gliding behind them. Also, I just love being able to go so fast—up to 25 miles per hour! My relationship with the dogs becomes so strong in such a short period of time. . . There is much more to sled dog racing than simply jumping on for the ride.
How do you train? I train for races starting in early October. We train with a four-wheeler, cart, and bikes when there isn’t any snow, which keeps [the dogs] in shape and strong for when snow does come. Training is not for the musher’s benefit, but instead to get the dogs ready and peaking for the season.
What do you do when you’re not training or racing? When I’m not racing, I ride horses, play the cello, unicycle, and mountain bike. However, sled dog racing is by far my favorite sport, and it is actually a lifestyle. —Lindsay Lambert
A wedding can be the most wonderful and joyous occasions, but it can also be an overwhelming time. Where to book the venue, what type of flowers make the best arrangements, should you get a photographer or videographer—or both? There are so many questions to be answered and it’s hard to know where to start. Well, we did the leg work for you, putting together a reputable and top-notch list of wedding planners, venues, caterers, florists, photographers, apparel, and more. Now you can relax and begin to enjoy the fun of planning your special day.
Venues and Caterers
Of course, one of the first steps in planning a wedding is booking a venue and caterer. Many times, vendors can fill up over a year in advance, so it’s wise to look into this step soon after the engagement. Our extensive list includes traditional, modern and unique options.
Tim and Paul, partners at Timothy S. Hopkins Catering, have more than 25 years of experience each in the culinary world. Not only will they prepare food to perfection, but they orchestrate weddings for up to 250 guests from start to finish. Their seasoned team of sous-chefs, servers, and bartenders attend to each event with a consistently refined touch. They hand select fresh, seasonal ingredients grown locally. They customize and cater each event to reflect the personal taste and budget of the client. Trends include more tapas and heavy hors d’oeuvres wedding receptions; they tend to be more fun and relaxed, allowing guests to mingle freely. They have also done a number of outdoor, rehearsal dinners, which have a theme, such as a Mexican fiesta, clam bake or southern comfort dinner. For more information call (978) 768-9990 or go to www.tshcatering.com.
“We are a chef-owned and operated company and we take great pride in the quality of our food. People often tell us that their guests still talk about the food at their wedding, and that can be years after the party. That is the ultimate compliment to us.” – Tim Hopkins, Owner and Executive Chef
Cruiseport Gloucester, located on beautiful Cape Ann, is the perfect harbor-front destination wedding. The formal grand ballroom is accented with crystal chandeliers, oversized windows, vaulted ceilings and a classic lighthouse foyer. Guests can enjoy the view of the historic port of Gloucester from the expansive deck for cocktail hour. The 6,000-square-foot grand ballroom has no inside columns, a neutral color palette and beautiful, polished wood floors—the look and feel of pure elegance. Cruiseport boasts comfortable, roomy seating for up to 320 wedding guests, valet parking, exquisite food, and top-shelf beverages. For more information call (978) 282-9700 or go to www.cruiseportgloucester.com.
“From your first tour to loading your gifts to take home at the end of the reception, our experienced professionals will be there every step of the way to aid you in the details of preparing for your dream wedding.” – Sheree Delorenzo, Proprietor
Whether couples are planning an intimate rehearsal dinner in the dining room or a 100-person wedding in the second-floor function room, Finz’s philosophy remains the same: innovative and inspired menus emphasizing seasonal, fresh seafood, outstanding service, and a passionate commitment to creating memorable experiences. They believe in planning made simple with custom-designed menus and wedding packages, professional vendor relations and experienced event planning. Bridal couples can escape from tradition or embrace it—Finz will help create their personal visions. For more information call (978) 744-0000 or go to www.hipfinz.com.
“Our function room largely appeals to those not looking for a traditional wedding venue, but a place where couples can carefully control a budget, while still having a wedding that realizes their vision—from décor to custom menus.” – Susan Babine, Sales and Event Manager
At the Wyndham Boston Andover Hotel, the charm of old-world New England blends perfectly with up-to-the-minute amenities to create an epic good time. Best of all, this is where good old-fashioned customer service is still perfectly in style. This is the ideal place for your wedding since the property has just undergone a multi-million dollar renovation completed in 2009. The property is nestled in the hills of Merrimack Valley of Massachusetts and just 25 miles from Boston, so it’s a convenient and beautiful wedding venue. The staff can host bridal showers, rehearsal dinners, ceremonies, receptions, and even post-wedding brunches for up to 450 guests. For more information call (978) 975-3600 or go to www.wyndhamandover.com.
“Our Wedding Specialist, Christine Perry has 25 years of wedding experience to help bridal couples realize their vision so that their dreams come true. From intimate to extravagant, tradition to unexpected, the staff, at the Wyndham Boston Andover Hotel is dedicated to helping you create an unforgettable wedding experience.” – Don Corbosiero, General Manager
For a dream wedding on the water, The Pavilion Oceanfront Event Center offers breathtaking ocean views, experienced staff and signature award-winning cuisine from Seaglass Restaurant. You’ll actually feel the waves breaking gently under your feet at this beautiful and new venue, where the interior décor reflects the seaside beauty surrounding it. Seaglass Restaurant offers extensive banquet menus and wedding packages that feature cocktail receptions with savory hors d’oeuvres and creative entrée cuisine for plated or buffet-style dinners – all prepared with fine, fresh ingredients. This oceanfront space is ideal for intimate gatherings, bridal showers, rehearsal dinners, and post wedding brunches as well as larger weddings and receptions. For more information call (978) 465-2000 x113 or go to www.seaglassoceanside.com.
“The Pavilion Oceanfront Event Center is like no other facility on Boston’s North Shore. It offers superb service, award-winning cuisine and unmatched views of the Atlantic. Brides and grooms are absolutely amazed when they first visit our venue and can see, hear, and feel the breaking sea–the ocean actually becomes part of the event’s ambiance.” – Patty King, Functions Director
Hamilton Hall, a national historic landmark, is located in historic Salem on picturesque Chestnut Street. Built in 1805, Hamilton Hall is known for its beautiful weddings. The Grand Ballroom, with its elegance and charm, is one of the largest ballrooms on the North Shore. The building has been lovingly restored and maintained and features beautifully restored gold mirrors. Sometimes called a “hidden jewel,” Hamilton Hall has been host to royalty, politicians, and other notable guests. Guests for wedding ceremonies, receptions, and rehearsal dinners. Their experienced staff will guide you through the planning process, from beginning to end. For more information, call (978) 744-0805 or visit www.hamiltonhall.org.
“There are many unique photo opportunities within Hamilton Hall and in our beautiful park. The history, architecture, and simple elegance of Hamilton Hall are a perfect setting for wedding ceremonies and receptions. The space is very versatile and will accommodate the wedding couple’s vision for their special day.” – Tricia Schott, Executive Director
Teresa’s Italian Eatery specializes in designing events for all occasions to meet the needs of customers with various budgets. Their goal is to provide high-quality food coupled with excellent service and keep a watchful eye on each and every detail. At Teresa’s they take pride and a personal interest in every event. They offer many resources from flowers, ice carvings, photography, and a variety of music options. They always spend the necessary time with their customers and help guide them through every phase to create a perfect result. For more information call (978) 646-1111 or visit www.teresaseatery.com.
“At Teresa’s we make your special day very special.” – Nick Yebba, Owner
Located in the picturesque Bradley Palmer Park, Willowdale Estate offers formal wedding receptions, garden courtyard ceremonies, engagement parties, and rehearsal dinners. Willowdale Estate is a completely restored historic venue providing seamless event planning services and on-site catering. In summer, wedding receptions take place under the handcrafted Three Spire Sperry Tent. From November to April, the intimate and sophisticated events are hosted inside the unique Arts and Crafts style mansion. They specialize in incorporating couple’s ideas to produce inspired events that will wow guests and leave lasting memories. For more information call (978) 887-8211 or go to www.willowdaleestate.com.
“What makes us truly different is that there is no other private historic estate that provides it all: venue, catering and planning. We pride ourselves on our from-scratch food. Everything is prepared and cooked right on site so food is never transported or held in warmers.” – Lenna Shulga, Sales Manager
Wedding receptions have been a tradition at the Hawthorne Hotel since 1925. The hotel echoes a magnificent age of grandeur and elegance. Personal service and attention to detail are hallmarks of the property and will reflect the bride and groom’s style in the classic setting of the Hawthorne. The hotel offers different packages at many price points. Their goal is to make sure everyone can have their dream wedding at the historic Hawthorne Hotel. For more information call (978) 825-4358 or visit www.hawthornehotel.com
“Most of our Hawthorne Hotel wedding packages include a variety of items—specifically to make the experience easier for our brides and grooms. Included are flowers, limo, cake, photo room, suite for the bride and groom, and more. Not many venues offer that.” – Kristie Poehler, Regional Director of Sales & Marketing
Emerson Inn By The Sea, a Rockport Massachusetts hotel, is a historic grand property on Cape Ann. Referred to by many as a “baby grand,” this lovely Rockport inn is a gem. Thirty-six beautifully appointed rooms have been restored to reflect the quality of yesteryear, but with amenities that discerning travelers seek today, including private baths, spa tubs, private enclosed balconies, televisions, and telephones. Two vacation rental cottages adjacent to the inn offer the ideal surroundings for weddings. People are opting for afternoon weddings, so they can experience the ocean view a place like the Emerson Inn has to offer. For more information call (978) 546-6321 or go to www.emersoninnbythesea.com.
“At the historic Emerson Inn By The Sea, the elegance, the magic and the nostalgia of an ocean-front ceremony and award-winning menu provide the unforgettable memories that will last a lifetime” – James Silva, Sales Manager
Whether the bride and groom’s dreams for their special day are on a grand scale or of a more intimate affair, L’Andana will help create the perfect wedding. The main dining room can be transformed into a sumptuous and elegant Tuscan ballroom, while the private dining room provides for a more intimate reception, bridal shower, or rehearsal dinner. From beginning to end, from fine Tuscan cuisine to floral arrangements, L’Andana works with the couple to ensure their ideas and visions are incorporated into every detail of the special day. For more information call (781) 270-0100 or go to www.landanagrill.com.
“Walking into L’Andana is like stepping into a Tuscan farmhouse, from the chic and elegant décor to the wood-fired cuisine. Our event team will assist you from beginning to end to create your dream wedding, allowing you to enjoy your day. “ – Alex Hage, General Manager
Nobody knows their way around the kitchens of Boston like Gourmet Caterers. For more than 35 years, Gourmet has served the people of the greater Boston area from the city’s most exclusive rooms to its most public spaces. Exclusive caterer to the John F. Kennedy Presidential Library & Museum, John Joseph Moakley Federal Courthouse, Boston Symphony Orchestra, and Granite Links Golf Club, Gourmet Caterers is a Boston institution, renowned for its talented chefs and gracious staff and for creating unforgettable events with a singular level of expertise. Whether it’s an intimate cocktail reception or a large wedding party, Gourmet Caterers makes each event uniquely its own. For more information call (617) 522-2820 or visit gourmetcaterers.com
“Gourmet Caterers is a family-owned and operated company and has been for over 35 years. What makes us special is our team of employees who work together like a family to make every event we cater uniquely your own.” - Kim Richard, Director of Sales
Nestled along the majestic Merrimack River in Haverhill, Massachusetts, Renaissance Golf Club is a fantasy land of gently rolling fairways and greens bordered by majestic trees. It’s against this backdrop of beauty that you’ll find a superb new facility. With its stunning architecture and classic interior design, The Clubhouse at Renaissance looks and feels like the historic North Shore mansion of old – graced with today’s modern amenities. And, given its convenient location just 35 minutes north of Boston, Renaissance is certain to be one of the Massachusetts’ most sought-after venues for on-site ceremonies, events and receptions. The clubhouse features a stunning ballroom with towering exposed beam ceilings, elegant chandeliers and seating for 230, as well as an expansive veranda overlooking the private golf course. Couples getting married here can expect a full-time on-site wedding specialist, private tasting for bride and groom with parents, on-site bridal suite and overnight club rooms, on-site indoor and outdoor ceremonies, couples massages, and much more. For more information call (978) 556-0900 or go to www.renaissancegolfclub.com.
“We feel what really sets Renaissance apart from others, aside from the stunning new clubhouse, is an unwavering dedication to an uncommon level of service and attention to detail.” - Sean Bleyl, Clubhouse Manager
Glen Magna Farms in Danvers, located 20 minutes north of Boston, is the ideal location for wedding ceremonies and receptions. Set on an estate of eleven acres, the venue offers beautiful gardens and landscape rich with historic character. The award-winning grounds include formal gardens massed with colorful perennials, annuals, shrubbery, and an arboretum. A wisteria-covered pergola transports guests towards the Derby Summer House, a national historic landmark, and into the Rose Garden, which blooms in early summer with hundreds of heirloom roses. Classical statuary, fountains, sweeping lawns, and winding pathways further enhance the exquisitely restored and manicured grounds. For more information call (978) 774-9165 or go to www.glenmagnafarms.org.
“The various features of the estate including the architectural detail in our historic mansion, and most importantly, our magnificent gardens, provide an ideal setting for a truly unique wedding experience.” – Heather S. King, Director of Events
Bonta Restaurant and Bar offers classic Italian cuisine featuring homemade breads, authentic pasta dishes, and scrumptious desserts made from family recipes. It’s the ideal setting for large, seated dinners of up to 120 people or a cocktail reception of up to 300 people. For smaller affairs, the private dining room is available for parties of 10 to 40 for intimate dinners or up to 75 for a cocktail reception. The culinary team re-creates dishes using the finest and freshest ingredients with the goal of providing the most exciting and memorable dining experience in the area. The restaurant offers customized menu options to meet any budget. For more information, call (603) 929-7972 or go to www.Bonta.net.
“Bonta offers modern classic Italian cuisine that will please your senses and imagination. Our commitment is to provide the most memorable dining experience in the area while we entice you with our creative flavors and service.” – Pamela Hodgkins, Special Events and Marketing
Established in 2010, Keon’s at Black Swan Country Club offers a traditional New England setting with the ambiance of a luxurious country club. Nestled on 140 acres is a Victorian-style building that overlooks the rolling greens of a championship golf course. Keon’s offers two elegant ballrooms that accommodate up to 350 guests for wedding receptions as well as an outdoor ceremony site for nuptials. The property features a full-service restaurant and bar, and the food rivals any four-star hotel. The signature dish is the three brothers meal–beef tenderloin, chicken and shrimp all on the same plate with homemade sauces and ample portions. The staff happy to work with brides and grooms to customize a wedding menu combing both traditional foods with a twist and unique dishes. For more information call (978) 352-2900 or go to
www.blackswancountryclub.com
“We specialize in service and excellent food. Brides and grooms will feel at home here and we help them every step of the way.” – Donna Andrews, Director of Sales & Events
The 79-room Rockport Inn and Suites is the largest hotel on Cape Ann and is a great place for wedding guests. Wedding parties can reserve up to 75 rooms held up to six weeks prior to the date of arrival without any deposit; rate protection is guaranteed. The recently renovated property features a brand-new indoor pool and spa, tennis courts, fitness room, and 32-inch flat screen HDTVs. Guests can enjoy a short walk to beaches and downtown Rockport, where shopping and art galleries can be found. Wedding guests can enjoy nearby activities such as whale watching, deep-sea fishing, state parks, museums, and festivals. For more information call (978) 546-3300 or go to www.rockportinnandsuites.com
“From the warm greeting at the front desk to the homemade waffles for breakfast, we believe that details make the difference.” – Roseanne Aspesi, Front Office Manager
The Salem Waterfront Hotel & Marina, Salem ‘s newest boutique hotel, has contemporary nautical décor. Choose from standard, single suites, or two-room suites. The picturesque Pickering Wharf makes a perfect location for weddings. With updated, modern rooms, a swimming pool, and central location, the hotel is ideally situated for visiting friends and family. Whether you are looking to book group accommodations, hold a breakfast, luncheon or reception, or maybe just an intimate family dinner, the experienced and attentive staff will take care of all of the details and create an unforgettable experience. For more information call (978) 740-8788 or visit www.salemwaterfronthotel.com
“It’s our attention to detail, flawless execution, and perfect location that is unmatched. We offer, everything a Boston wedding has to offer but not with Boston pricing.” – Bill Carroll, General Manager
Cafe Escadrille’s team of expert wedding planners will work with bridal couples to ensure that every detail is executed. The stunning architecture of the property has all the warmth and charm of an elegant country estate—a magnificent stone fireplace in the Grand Parlor, a sweeping staircase, beautiful outdoor gardens, a courtyard with a skylight and a botanical waterfall, and of course, the Grand Ballroom. Menu options include exotic sushi trays, chocolate fountains, an ice cream sundae bar and a creative martini or mojito station. White-glove service; a private bridal suite complete with private bath and shower, makeup room, and lounge area; convenient location; free valet parking; and an in-house pastry chef to design the couple’s dream wedding are just some of the reasons to trust your special day to Cafe Escadrille. For more information, call (781) 273-1916 or visit www.cafeescadrille.com
“Our warm residential ambience, exquisite food, and legendary white-glove service are exceptional, beyond compare” – Mario Hache, Director of Special Events
Wedding ceremonies and receptions at Turner Hill marry old-world elegance to modern needs. The historic mansion and gardens boast many different areas for the special event, including a romantic outdoor chapel with a turn-of-the-century fountain. Wedding receptions can be hosted in the grand ballroom and elegant marble dining room, or held on the grounds in our contemporary tent with teak flooring. From the beautiful setting in Ipswich, to the exacting service and first-class food, Turner Hill is one of the most unique locations on Boston’s North Shore. Surrounded by the critically acclaimed golf club, distinguished old English style meets historic New England charm. This is a classic, beautiful wedding destination. For more information, visit www.turnerhill.com or call (978) 356.7070.
“Wedding couples have the exclusive use of the mansion since we only book one wedding per day, which makes us unique. We also have a beautiful outdoor chapel, so couples can book both the wedding ceremony and the reception here.” – Carol Travers, Director of Mansion Events
Wedding planners, Apparel, Jewelry, and Spa
From wedding planners to finding the perfect dress, tux, and accessories to match, below is a list of top-rated establishments eager to help each bridal couple make their wedding day the best.
Bliss Spa and Salon draws on more than two decades worth of experience in the industry. Their 2,400 square-foot facility offers private rooms for waxing, facials, massage, Reiki, and sunless tanning treatments. There is a full-service make-up area which can accommodate wedding parties large and small. What’s really nice is that the wedding party is able to receive all services necessary for the big day in one place. There is also an area designated for the bridal party if they choose to have food brought in so they can celebrate amongst themselves. In 2011, Bliss will be offering airbrush bridal makeup. The staff is current with new trends ensuring that the bride’s special day is perfect and will even travel to the bride’s location in order to make things easier for her and her bridal party. It’s one-stop shopping for some real wedding bliss. For more information visit
www.blissspaandsalon.com or call (978) 689-4400.
“Bliss customer service is top-notch and we take pride in making sure each and every customer is satisfied with their treatments.” – Belinda Gosselin, Owner
Bridesmaids Galleria offers bridesmaid fashion from the top designers in the bridal industry. Looks are modern or classic; fabric choices include silk, satin, luminescent taffeta, and elegant chiffon. Stylish designs come in all lengths and styles from retro, vintage- inspired, or timeless classics. Choose strapless, halters, tea-length, and more. There are over 60 colors to choose from that appeal to a wide variety of tastes. Alterations are done on site. Fashionable dyed-to-match footwear, beautifully-designed crystal jewelry, and other accessories are also available to complete the perfect look. For more information call (781) 598-5003 or go to www.bridesmaidsgalleria.com.
“We carry the best dresses for your best friends. We offer quality fabric, personalized service, and a fun, relaxed atmosphere that keeps the customers coming back for over 30 years.” – Gayle, Owner
Having a wedding planner can ensure that the big day is hassle-free and wonderful. Magenta event planners take care of every aspect from the biggest ideas to the smallest details, offering honest advice and appropriate direction along the way. They have an extensive list of vendors—flowers, caterers, entertainment, and rentals —and can recommend the right ones for any budget. They will review contracts to make sure couples are getting what they think they should be getting, take care of the not-so-glamorous elements of the event such as restrooms and parking, and make sure things run on time so the bride and groom can relax and not worry. For more information call (617) 820-9258 or go to
www.eventsbymagenta.com.
“We only plan a few weddings each year to make sure the bride and groom receive personalized attention. We work hard to come up with creative solutions, especially for budget-conscious clients and smaller, more intimate affairs.” – Jules Buckley, Owner
Starting out as a wedding-planning resource and invitation specialist in 1976, Over the Rainbow boutique incorporated consignment of wedding gowns, mother’s dresses, and attendants’ gowns in 1991. In the present economy, this has been a wonderful way for brides—and the wedding party—to get a gorgeous gown for half price or less. Over the Rainbow offers an extensive selection of both new and gently used dresses to fit all budgets. What’s nice is that the boutique specialize in wedding-specific consignment apparel, so there are plenty of styles to appeal to every taste. The staff also creates custom-designed wedding invitations. For more information call (978) 927- 6070 or visit www.overtherainbows.com
“Our wedding niche makes us a standout in the consignment business. The focus on wedding apparel allows us to maintain an inventory of over 150 gowns. Buying a gently used gown offers many benefits. You can possibly find a dress you can wear with minimal alterations – even petite or plus sizes.” – Jacqueline Martin, Owner
In light of the economic challenges so many of us are facing today, a group of small business owners from the North Shore have come together to give back to their community. Their first project was to present one deserving couple with a free wedding. The wedding was awarded to an engaged couple from the North Shore who had endured challenges including both financial and health-related. The services in the Wedding Giveaway: event planning, invitations, bridal gown, tuxedos, wedding venue, food/alcohol, catering, photographer, florist, and more. “Reason to Give” plans to continue to give back to the North Shore community by sponsoring at least one project per year. For more information go to www.reason2give.org.
“Reason to Give is a very unique organization. Everyone who helped sponsor this first project gave generously and from the heart. It was amazing to see a number of businesses come together so effortlessly to make a dream come true. We hope to continue our mission by working with different people and groups in the community who are in need of a little bit of assistance. Together, we can do much more than we could ever do on our own.” – Heidi Nicholson
Night & Day has developed a sterling reputation in the north of Boston as a specialized resource for all things related to bridal foundations and bridal lingerie. The experienced staff delights in helping brides, bridesmaids, and mother of the brides select shapewear and foundations so they can look their best on the wedding day – and night. The brides can also enjoy Night & Days carefully edited selection of packable day wear, and lingerie for their honeymoon needs. Night & Day enjoys close referral relationships with many of the local bridal and special-occasion boutiques. The store allows brides to purchase and take along to their gown fitting several options for foundations (very important for the right fit of the gown), and then return the ones that weren’t optimal. The brides love this flexible option because it reduces their stress. For more information, call (978) 475-0343 or visit www.nightanddaylingerie.com.
“We are a specialized resource for all things related to bridal foundations and bridal lingerie. We also offer special ordering of certain foundations and lingerie, including plus-size options.” – Merit Tukiainen, Owner
Mens fashion is just as important in weddings, and it’s easy to find the perfect style and cut at Giblees. Men have the option of renting or buying a variety of fashionable tuxedos and suits that go beyond the basic black, including tan, light brown, navy blue, and more. Whether it’s a destination wedding, a large formal affair, or something small and intimate, Giblees will help each customer find the right material, color and cut to suit the occasion. Offering a large selection of designers and a wide variety of accessories, Giblees can dress everyone from ring bearers, to groomsman, to father-of-the bride to the groom. Unlike most other tuxedo companies Giblees carries all of their tuxedos in store, so last-minute changes can be made. Tailoring is always available on premise. For more information go to www.gibleestux.com or call (978) 777-3230.
“Giblees is a very unique store for weddings because we cater to you and your needs and make it an experience that other store cannot do. We have a very large store with a pool table, a coffee bar, and seven flat-screen televisions to enhance your experience with us. Giblees will always do extra steps to make sure you are completely happy.” – Bryan Simmons, Tuxedo Manager
Bella Sera Bridal offers a fresh perspective on the gown-buying experience. The salon has been designed to meet the needs of brides and bridesmaids of all sizes and shapes. The shop works closely with the bridal party to find the right style and fit; it tailors the experience to customers with a range of taste and fashion sensibilities. Whether the bridal party is looking for a traditional or modern approach, the vast selection of gowns will fit the bill. From selecting the dresses to scheduling alterations and making sure everything fits perfectly, the salon caters to the bridal party from start to finish. For more information, visit www.bellaserabridal.com or call (978) 774-4077.
“As owners of Bella Sera, we put our heart and soul into our business, because we know how treasured a moment it is to find ‘the gown.’ There are very few celebrations in life, and we want to make sure our customers experience impeccable and heartfelt service.” – Lisa Almeida, Owner
The Jewelry Vault, located in the heart of North Reading, is a family-owned business that prides itself on personalized service, creative and custom designs, and quality merchandise. With over 20 years of experience in the jewelry industry, The Jewelery Vault specializes in the design and manufacturing of unique wedding rings and bands. The staff can create anything starting from a picture, drawing, or thought in a customer’s mind. Recent trends include more custom choices rather than “off-the-rack” pieces. The trend continues to be micro-pave designs which involve setting many smaller stones around a center stone. White metals are still popular with round- and princess- cut stones being the center stones of choice. For more information visit www.thejewelryvault.com or call (978) 357-8470.
“Our goal is to find new and different jewelry lines you will not see at every other jewelry store. We have worked hard to create a wide variety of jewelry collections to fit every taste and budget.” – Lisa Ferraguto, Owner
Lorraine Roy Designer Collections and Bridal Boutique is a special-occasion dress salon specializing in bridal, mother-of-the-occasion, guest of the wedding, destination weddings, and honeymoon apparel. The staff offers personalized attention no matter the budget of the customer. The store understands that a wedding is a very special day not only for the bride, but for her mom and her future mother-in-law. Everyone plays an important role and should feel absolutely beautiful on that day. With that in mind, they address every detail and work closely with each member of the wedding party. Recent trends include the pendulum swinging back to a more elegant, romantic wedding style. For more information go to
www.lorraineroy.com or call 978-774-0825.
“We feel a personal connection and accountability to every bride and client who shops with us. Our stylists will work to enhance each woman’s best features so they walk out feeling confident about their dress purchase. Our long-standing reputation for excellence in the industry brings us clients from all over the North Shore and beyond.” – Jeanne Hennessey, Owner
Florists, Photographers, Accessories, and Cosmetics
Picking the right flowers, selecting a photographer, creating the invitations, renting a tent, or finding a dentist to brighten your wedding-day smile—all the details are important.
When you think of style, texture, and color, Hamilton Gardens comes to mind. The staff really gets to know their brides over several meetings, making sure she is getting everything she wants for her day. Hamilton Gardens designers create floral arrangements that are current and contemporary with a strong wedding background. The staff is knowledgeable and diverse with a creative eye for the unusual. No matter what the bride’s style—exotic, traditional, a touch of something unusual or more classic—Hamilton Gardens can make the perfect bouquet. For more information, call (978) 468-0148 or go to www.hamiltongardensonline.com
“We have a way of discovering each brides individual sense of style and the ability to create magic from just an idea.” – Stacy DeScenza, Owner
The Event Company is a full-service party equipment rental business. They specialize in high-end outdoor weddings, but can accommodate many different types of venues. Being small keeps the quality high and costs low. The company has many different styles of tents, tables, chairs, and lighting. The staff achieves customization through the use of several lighting options in an endless array of colors and patterns. Through the use of lighting and fabric liners or swags, The Event Company can transform any space. Advances in LED lighting and additional paper lantern colors have increased options. A creative layout with a variety of table shapes and sizes helps add appeal to a space. Lounge areas with comfortable furniture are often added. For more information call (978) 283-4884 or contact www.rentent.com
“Our company is best known for our flexibility and willingness to try new things to make a couple’s vision for the perfect wedding come true.” – Taylor Hedges, President
On your special day, you want your smile to be big and bright—so why not choose teeth whitening? At Danvers Family Dentistry, you will never feel like a number or even just a patient – they work hard to make you feel like part of the family. The staff focuses on supportive personal attention, individualized treatments, and unhurried appointments. While your smile is getting healthy, you can listen to soothing music or you can block out sounds with noise canceling headphones while you watch TV. They even offer blankets and neck pillows for your comfort and a heated towel to freshen up after your appointment. Most insurance plans are accepted. For more information call (978) 739-4100 or go to
www.DanversFamilyDentistry.com
The Write Expression specializes in personalized service for a variety of wedding needs including: save-the-dates, invitations, place cards, menu cards, personalized napkins, programs, gift baskets, and more. Located in downtown Topsfield, the store works closely with bridal couples to incorporate their vision and personality in each product. Whether the style of the couple leans more toward traditional or modern, or perhaps a combination of the two, The Write Expression works within all budgets to find the right color, font, and design to make each wedding unique and memorable. For more information go to www.thewrite-expression.com or call (978) 887-0330.
“The Write Expression is a long-established shop with many years of experience in wedding invitations. We pride ourselves on the fact that we do all we can to ensure that our brides are completely satisfied, a service that is unavailable online or in large retail stores.” – Linda Villiotte and Michelle Walker, Co-owners
Cook Productions offers boutique-level service and award-winning creativity and artistry to couples seeking the best in wedding photography and videography. Its Andover studio is centrally located in order to serve weddings throughout New England and beyond. They offer a mix of traditional and photojournalistic styles, blended to form their unique and award-winning style. If a couple is interested in photography and videography for their wedding, there are many benefits to hiring both mediums in one location as Cook provides both imagery services under one roof. The team will work together to provide great scenes all day long, and there are financial benefits as well. For more information go to
www.cookproductions.com or call 978-409-1373.
“Our uniqueness lies with the ability to provide top-level photography and videography under one roof.” – Tim Cook, Owner
What makes Foto Factory a great fit for weddings is the fact that this husband-and-wife team work together to shoot each and every wedding as a duo. They work closely with the bridal couple to make sure their personalities come through, especially in the candid shots. They make their poses fun and capture the small details—especially important to the bride and groom—but they also get the formal group shots that the older generation likes. Their photography is a mix of black & white, sepia, color, and color splash. Some photographers give couples raw files, but every photo is digitally enhanced by Michel and Kellie vanRavestyn personally. To see their latest work, go to their blog www.thefotofactory.blogspot.com or find them on Facebook. For unique photography on that special day, call(978) 374-3774 or go to www.thefotofactorystudio.net
“We meet with every couple personally and spend a lot of time with them. This allows us to capture their personality in the candid shots. We also handle everything from start to finish—shooting the photography, creating the wedding albums and making a canvas. We do it all.” – Michel and Kellie vanRavestyn, Owners
New Year’s resolutions encourage us to put our best foot forward or, in some cases, our best face forward. It’s a good time to step out in style from head to toe, focusing on both inner and outer beauty and reorienting our lifestyle around wellness and tranquility. When it’s dark outside, it’s time to shine from within. We can help you look and feel your best with a variety of fabulous options available on the North Shore. By, Meryl D. Pearlstein
ADOPTING AN OUTLOOK OF BALANCE AND INNER PEACE
Much has been documented about the benefits of a yoga practice, from its calming effects to its toning, strengthening, and ability to improve balance and flexibility. Through steady practice, yoga becomes a way of life, bringing with it a positive outlook and openness to receiving new ideas, according to Shannon Engelhardt of Bikram Yoga Danvers. Bikram Yoga, in particular, revitalizes and reenergizes through a series of 26 postures and two breathing exercises practiced in a heated environment. As the body sweats, toxins are released and muscles are stretched and relaxed.
Simultaneously, the central nervous system is energized and soothed, leading to a heightened sense of well-being. Teri Almquist, director of the Bikram Yoga Merrimack Valley program, notes that all classes at her studio are appropriate for yoga beginners. She says, “We want to offer everyone a way to achieve better health and overcome stress, overeating, bad posture, and aggressive lifestyles. Bikram works to bring your body into optimal balance.”
Body work is a natural complement to yoga, targeting overworked muscles and other areas of tension. Adhering to a lifestyle of physical and mental wellness is as important as maintaining good nutrition, asserts Ann Sousa, owner of Body & Soul Massage and Wellness Center. Under the skilled tutelage of practitioners of therapeutic modalities like deep-tissue massage, Reiki, pre-natal massage, and reflexology, clients can relax and achieve inner peace.
Combining massage with other treatments such as aromatherapy works to de-stress and restore, note Beverly and Christine of BC Essentials aromatherapy. BC Essentials’ line of 100% pure therapeutic-grade essential oils is made from natural plant extracts that nourish the skin as well as heal. This is especially helpful during the winter, when the immune system is often weaker. Add to that a sugar scrub for smoothing and exfoliation, bath salts for detoxification and stress reduction, and a finishing body spritzer or hydrating lotion, and you have an organic recipe to fight the ravages of cold weather.
GETTING IN SHAPE BOTH INSIDE AND OUT
Helping you achieve health and wellness every day of the year is what Beverly Athletic Center is all about. “Diet and nutrition work best in combination with a regular exercise program,” notes Ed Soul, owner. “Once you’ve made exercise a part of your life, the rest is easy because you feel better. And that, of course, leads to looking better,” he continued. Trainers at BAC work with clients one-on-one to develop programs that meet individual needs. When you’ve finished your workout, you can tune up with physical therapy or pamper yourself and refresh at the Solei Salon & Spa with a full range of body and beauty treatments.
Spa experiences outside of a gym environment are also available to help spruce up your exterior with color, style, and individuality. Polish, tone, and buff with a selection of manicures and pedicures, facials, and waxing at Spa Ni’Joli & Salon. “We can beautify you from head-to-toe and change your outlook on life as we refine your look. Sometimes a winter makeover is just what you need to beat post-holiday blues,” notes Nicole DeRosa, owner. The spa also offers massages, salt glow treatments, and body wraps to complete the indulgent experience. Starfruit Sugar Scrub Soufflé, anyone?
Women, men, and teens alike can enjoy the spa experience with treatments tailored to individual skin and lifestyle needs. A men’s facial can protect against the environment and heal damage done by shaving. Teens who play sports may need a massage specifically focused on tight muscles, combining deep tissue work and stretching. Women may have hormonal issues to address. Notes Liz Verro, owner of Vero Salon and Spa, “We work with each client to select the beauty treatment that best matches his or her personality and lifestyle. If a makeover is what’s in order, we consider the whole person before we restyle hair or work on skin improvement. We believe that the expression of beauty from the inside out is a process, and we call that process ‘transformation.’”
TAKING CUES FROM THE PAST AND DRAWING ON OF-THE-MOMENT ADVANCES
BodiScience equally mixes holistic, high-touch procedures with high-tech techniques to both help you look better and improve your overall state of wellness. Firmly grounded in the low-tech world, Ayurveda and Chinese philosophies see all activities of the body as being interrelated, with imbalances resulting in physical consequences. BodiScience Holistic Spa’s founder Dawn Tardif believes that skincare is caring for your entire body. At BodiScience, therapists identify the energetic cause of the skin or body concern and then restore balance through techniques such as the balancing of acupuncture points with colored light therapy, lymphatic stimulation, and energetic work on reflex zones.
Those interested in a more medical approach have diverse choices as well. Flawless MedSpa is a Mecca for improving and correcting cosmetic imperfections. “We have created a spa environment where our clientele feel comfortable and relaxed,” notes Lisa Allison, owner. “We go all out to offer anti-aging and skin enhancing procedures that make you look and feel your best,” she adds. A variety of facials and massages are available to promote relaxation and well-being. Trained professionals administer all procedures, including laser resurfacing, laser hair removal, BOTOX®, and filler therapy including JUVEDERM® or Radiesse.
Laser treatments are also available to remove tattoos, treat scars and acne, and reduce hyperpigmentation. Skin Deep Laser Service’s Mary Ellen Gardiepy advises each potential client to meet with a certified laser technician who is also a laser safety officer. Results are lasting and often life-changing. “It’s an exciting field that refines itself each year with terrific benefits to the client,” she notes.
Advances in cosmetic surgery have opened new possibilities for non-invasive rejuvenation. At The New England Facial and Cosmetic Surgery Center, the new Endy-Med 3DEEP procedure is taking the beauty world by storm. The non-painful successor to Thermage, Endy is actually a very pleasant treatment that many liken to a warm massage as it tightens your skin and reduces wrinkles using radio frequency energy. The Center’s medical director, Dr. Anna Petropoulos, is pleased to be the second provider in New England to offer this pleasant, safe, and effective technology, which, if done alone or combined with facial volumization and skin retexturizing via Fraxel laser, provides an overall non-invasive rejuvenating effect.
While plastic surgery may not be your immediate choice, it is still an effective means of restoring youthfulness to the aging face and body. A combination of invasive and non-invasive procedures is available. RiverSong Plastic Surgery’s goal is to educate patients about all options, to help them “imagine the possibilities,” and to go out into the world with enhanced self-esteem, energy, and confidence, according to doctors Michele Sasmor and Michael Kutka. Beyond the injectable fillers so popular today, the center also performs liposuction, abdominoplasty, body contouring, breast augmentation or reduction, eyelid surgery, and face lifts, as well as reconstructive surgery.
ROCKING THE BRAIN AND YOUR BEST SMILE
Dentistry has long focused on keeping the mouth healthy, while orthodontics has created straight teeth and a correct bite. Today’s orthodontics can guide facial growth and development at a very early age to build confidence and enhance the face. For those who wish to improve their overall appearance or simply maintain a healthy smile, North Shore Smiles uses all the latest methods and technology. Dr. Jeffrey Corbett welcomes patients of all ages to ensure preventive and proactive dental care as part of a whole-body strategy. Sleep, wellness, and general health all work together with dental care, according to Dr. Corbett.
Combining cosmetic dentistry with facial aesthetic treatments, Dr. Frank DiMauro has advanced the practice with what is known as Vermillion Dollar Lips, integrating facial artistry with healthy, beautiful teeth and lips. Dr. DiMauro views himself as the “artist of the smile,” and he offers six signature lip styles to enhance your face. “We want you to be completely happy with how you look,” states Dr. DiMauro. “Your smile is your face to the world.”
Brainwave optimization, brought to you by Diana Fay White and Boston Brain Works, is a brand-new holistic approach designed to balance and harmonize brain waves by eliminating stress-induced neural blockages. Athletes, artists, and business people have all seized on the heightened productivity and creativity that result from experiencing this modality. Benefits range from increased focus and mobility to weight loss and relief from insomnia, anxiety, anger, pain, and addictions.
Tips from our experts for stayling healthy and feeling beautiful
“We encourage beginners to experience the vast benefits of Bikram Yoga. Our instructors motivate students to excel, to sweat together, and to achieve revitalization and energy while relieving physical and mental stress.” —Teri Almquist, Director, Bikram Yoga Merrimack Valley
“Bikram Yoga systematically moves fresh oxygenated blood to every part of the body, revitalizing, reenergizing and reorganizing insideout, bones to skin. Heat works to soften the muscles to allow beginners to practice with lower risk of injury.” —Shannon Engelhardt, Owner and Director, Bikram Yoga Danvers
“Aromatherapy works on the nervous system in a variety of ways. It calms through the olfactory senses, warms, and creates a wonderful feeling of peace. Knowing that every person is different, we work with our clients to tailor a blend of natural oils to address their personality and their body.” —Beverly Buccheri, Co-owner, BC Essentials
“Our goal at Beverly Athletic Club is to help every member realize their own. Despite our busy lifestyles, there’s really no excuse for not staying fit; there’s always a time to exercise and we’re open 24 hours a day so that everyone can drop in at their convenience. We help you stay healthy safely while you enjoy the experience.” —Ed Soul, Owner Beverly Athletic Club
“We call the day spa immersion a healthy addiction: it makes you feel great and brightens your outlook as you buff, polish, tone, shape, and refine. We encourage you to try something new each time – a facial, a new hair style or color, a body treatment, to both relax and rejuvenate.” —Nicole DeRosa, Owner, Spa Ni’Joli & Salon
“Although our name is Skin Deep, beauty is about much more than the way we look to others. Our mission is to create beauty from the inside out using the most state-of-the-art and comfortable laser technology available.” —Mary Ellen Gardiepy, Owner, Skin Deep Laser Services
“Our goal is for you to leave our practice with more confidence and positive energy. Your appearance enhances your self-esteem and self-image, and we want you to look and feel your best. We consider plastic surgery to be the art of the possible.” —Dr. Michele Sasmor, RiverSong Plastic Surgery and Timeless Faces
“We believe in working on both your external and internal beauty. While we stimulate your skin, style your hair, and shape your nails, we also work on balancing your chakras to help you achieve inner peace. Men, women, and children can begin to create a lifestyle practice that stimulates happiness from the inside out. It’s all about transformation.” —Liz Verro, Owner, Vero Salon and Spa
Title: Globetrotter’s Get Gorgeous Guide Book Signing
Location: Dedham Strength and Fitness Center
Link out: Click here
Description: Buy your autographed copy of THE GLOBETROTTER’S GET-GORGEOUS GUIDE by Boston author Debbi K. Kickham, the Amazon.com #1 Bestselling Book in the Honeymoon Travel Guide category!
The world’s first beauty book for traveling women!
Debbi has been a professional travel writer for more than 25 years and is former Editor at Robb Report – “The Millionaire’s Magazine.”
Just $20 per copy (regularly $24.95 on Amazon.com) his Saturday, Jan. 15, 2011, 1-3PM at the Dedham Strength and Fitness Center
Date: 2011-01-15











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